With sales of approximately US$18.3 billion, or 14% of
lottery sales, draw games remain an important part of the lottery industry.
These games have the richest history of any lottery product, dating back to
Augustus Caesar, who first sold them at parties and subsequently developed a
public lottery to finance the reconstruction of Rome.
The first public
lottery to have paid money as prizes is believed to be La Lotto de Firenze in
Florence in 1530. This was such a successful enterprise that the practice
quickly spread to other Italian cities. When the Italian nation was united, the
first national lottery was created in 1863, with regular (weekly) drawings
organized for the purpose of providing income for the state.
Elizabeth I chartered a general lottery in England in 1566 to raise money for
repairing harbours and other public purposes.
In 1612 the Virginia Company
obtained permission from James I for a lottery to help in financing the
settlement of Jamestown in the New World.
Draw games are considered passive
games. Players do not choose their numbers but rather each ticket is assigned a
number before it is sold. There have been numerous experiments in recent years
to maintain player interest in these games. Among these are hybrid
draw-and-instant games (in Canada, Japan and some Nordic countries) as well as
attempts to make draw games active with players choosing their numbers from a
field (see El Gordo).
Draw games are fairly universal, with the conspicuous exception of the
United States. Draw games remain most popular in countries without significant
on-line networks or in countries like Australia (see below) where they have a
long history and are firmly entrenched into the national psyche - Spain and its
Navidad game (the world's
largest individual lottery event) is the classic example.
SOURCE: The Whole
World Lottery Guide.
See Passive Lottery Turnover