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AGE 2015



Give Yourself The Edge

La Fleur 2015 Almanac

Vol. 70 No.11 - Monday March 23, 2015

A weekly snapshot of the top lottery and gaming news stories

Schafer Systems Inc.

  • Merger of GTECH S.p.A. with and Into International Game Technology PLC. Full Story.
  • INTRALOT Awarded For Its International Expansion. Full Story.
  • Neopollard Interactive Congratulates The Michigan Lottery on Successful Launch of Online Games. Full Story.
  • Kansas Lottery Retailers Enjoy Double-Digit Sales Increases with SSI On-Counter Dispensers. Full Story.
  • Lottery Sales Continue Upward Despite an Icy February. Full Story.
  • Florida Lottery and the Florida Aquarium Celebrate The $10,000,000 Florida Cash Scratch-Off Game. Full Story.
  • Tennessee Lottery Joins Multi-State Launch of MONOPOLY Millionaires' Club™ Instant Ticket. Full Story.
  • Sports Lottery to be Regulated By The National Lottery Regulatory Commission. Full Story.
  • iGaming North America Awards 2015 Shortlist Announced. Full Story.
  • Meet Kayt! -- SSI New Product Marketing Manager. Full Story.
  • New Jersey Lottery Instant Ticket Players Win Millions in February. Full Story.
  • Amaya Announce Cross Currency Swap Agreements. Full Story.
  • Inspired First to Launch Virtuals in Georgia. Full Story.
  • Live Dealer Gaming System Provider Ezugi Inks Deal with Racing Card Derby® for Knockout Baccarat. Full Story.
  • Vermantia's Virtual Games Go Live with EUROBET in Italy. Full Story.
  • Charitable Bingo and Gaming Revitalized with the Introduction of New Electronic Games. Full Story.

Jumbo Interactive

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Merger of GTECH S.p.A. with and Into International Game Technology PLC

The High Court Of England and Wales Issues Order Approving Completion Of The Merger


ROME and PROVIDENCE, R.I., (March 16, 2015) -- GTECH S.p.A. ("GTECH") announced today that the High Court of England and Wales has issued the order approving completion of the cross-border merger of GTECH with and into International Game Technology PLC (the "Merger").

The Merger will become effective at 12.01 a.m. [GMT] on 7 April 2015, subject to the satisfaction or waiver of the remaining conditions precedent set out in the merger agreement for the acquisition of International Game Technology dated 15 July 2014, as amended on 23 September 2014, and listed in the Merger documentation

GTECH will make an announcement as to the satisfaction or waiver of such conditions precedent promptly and, in any event, by the time the Italian Stock Exchange opens on April 1, 2015.

In light of the anticipated effective date of the Merger, the General Shareholders' Meeting to approve the GTECH Stand Alone Financial Statements as of December 31, 2014, which was expected to be held on April 16, 2015 as per the annual calendar of key corporate events, has not been called.


Robert K. Vincent


Corporate Communications

T. (+1) 401 392 7452

Simone Cantagallo


Media Communications

T. (+39) 06 51899030




AGE 2015 Banner


INTRALOT Awarded For Its International Expansion

ATHENS, Greece (March 16, 2015) -- INTRALOT has been distinguished with the Extroversion Award during ACTIVE GREECE AWARDS 2015 rewarded for business excellence and its performance while implementing its international expansion strategy.

The ceremony was held at a business forum under the auspices of the Ministry of Foreign Affairs, the Ministry of Development, the Ministry of Agriculture, and key stakeholders of the Greek entrepreneurship.

From Left: Ms. Elena Kountoura, Deputy Minister of Tourism and Mr. Antonis Markopoulos, Managing Director Oceania of INTRALOT

Receiving the award by Ms. Elena Kountoura, Deputy Minister of Tourism, Mr. Antonis Markopoulos, Managing Director Oceania of INTRALOT, stated: "I would like to thank the organizers for this award which rewards INTRALOT's successful international operations."

"Our customer-centric philosophy, the quality of our products and services and our commitment to excellence, have led us to the top of the gaming industry worldwide. INTRALOT's goal is to continue to be an ambassador of the Greek entrepreneurship by supporting the Greek economy through its strategy of extroversion and competitiveness."

The event organized by ACTIVE BUSINESS PUBLISHING with the technical support of STAT BANK was held on Thursday, March 12, 2015 in the Piraeus Port Authority Conference Room in the presence of representatives of the political and business world, foreign embassies and chambers.


INTRALOT, a public listed company, is the leading supplier of integrated gaming and transaction processing systems, innovative game content, sports betting management and interactive gaming services to state-licensed gaming organizations worldwide.

Its broad portfolio of products & services, its know-how of Lottery, Betting, Racing & Video Lottery operations and its leading-edge technology, give INTRALOT a competitive advantage, which contributes directly to customers' efficiency, profitability and growth.

With presence in 57 jurisdictions, more than 5.500 people and revenues of €1,54 billion for 2013, INTRALOT has established its presence on all 5 continents.

For more information CONTACT: Ms. Persa Kartsoli, Group Director of Corporate Communications, Phone: +30-210 6156000, Fax: +30-210 6106800, email:




Neopollard Interactive Congratulates The Michigan Lottery on Successful Launch of Online Games


LANSING, Michigan, (March 18, 2015) -- NeoPollard Interactive LLC ("NeoPollard Interactive") congratulates the Michigan Lottery on the successful launch of its online game services portfolio. The online game services-developed, implemented, and supported by NeoPollard Interactive-allow Michigan residents to play interactive instant games and a version of Keno over the internet on personal computers, tablets, and smart phones. The Michigan Lottery estimates the online games will increase the revenues it provides to the state's schools by approximately $480 million over the next eight years.

A soft launch last November came after a "beta test" period that began in August. The testing wasn't supported by traditional media, promotions, or incentives. Rather, visitors to the Lottery's website were introduced to the online games option by a "buy online" tab added to the Michigan Lottery's homepage. The soft launch included a variety of promotional programs. Since the soft launch, online game services sales have grown steadily with February sales contributing $0.30 per capita per week on average to overall Lottery sales. Online game sales in February represented approximately 10% of comparative retail category sales of instant tickets and club games. That level is more than triple the percentage representation expected in the Lottery's first year projections.

Currently, Michigan Lottery players may choose from 15 online games with eight games optimized for mobile device play. NeoPollard Interactive champions the importance of having an omni-channel presence and the growing positive response to the Michigan Lottery's online games portfolio supports this strategy. Preliminary results show the average online game player in Michigan is younger than the average player who buys instant games at retail. Also, about 40% of the online game players use mobile devices, underscoring the importance of offering multiple sales channels. While online games broaden the Michigan Lottery's player base, retail channels are experiencing concurrent growth.


"NeoPollard Interactive is proud to be a part of the online game services initiative in Michigan," said Doug Pollard, Co-Chief Executive Officer, NeoPollard Interactive. "In addition to increased revenues for the state's School Aid Fund, the new services also have created 40 new jobs for Michigan residents, and this number is expected to grow."

"We are delighted to be a part of the most successful online gaming venture in the United States to date. The Michigan Lottery's beta test strategy followed by a soft launch and their combined success demonstrate how a strategic approach and a strong vendor relationship can propel sales forward," noted Ilan Rosen, Co-Chief Executive Officer, NeoPollard Interactive. "We look forward to continuing to work with the Lottery to further optimize sales across all available channels by offering Michigan residents more entertainment opportunities to support public education in the state."

The Michigan Lottery has contributed nearly $19 billion to support public education since 1972. In the 2014 fiscal year, the Lottery contributed $742.8 million to the state School Aid Fund, the eighth year in a row that it contributed more than $700 million.

About NeoPollard Interactive

NeoPollard Interactive is a joint venture between Pollard Banknote Limited ("Pollard Banknote") and NeoGames S.A.R.L. ("NeoGames"). NeoPollard Interactive combines the marketing expertise and extensive worldwide lottery experience of Pollard Banknote with the proven leadership and technology of NeoGames in launching new online and mobile gaming products and services in response to an ever-evolving marketplace. This joint venture leverages the strengths of each partner company to develop, implement, operate, and maintain innovative online gaming services for regulated lottery clients in order to generate revenues for good causes.

For further Information please CONTACT:


Doug Pollard

Co-Chief Executive Officer

Telephone: (204) 474-2323


Ilan Rosen

Co-Chief Executive Officer

Telephone: +356-2-2494832



SOURCE: Neopollard Interactive (NeoPollard Interactive LLC).


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Kansas Lottery Retailers Enjoy Double-Digit Sales Increases with SSI On-Counter Dispensers

Article from HKC Consulting regarding a dispenser test with two retailers in Kansas.


ADAIR, Iowa (March 14, 2015) -- Kansas Lottery retailers who moved tickets from in-counter displays onto the front counter reported dramatic instant scratch game sales increases. Woods Mini Mart in Lawrence, KS, showed sales increases of 63 percent in instant sales. TJ's Express in Topeka, KS, had sales increases of 77 percent for the test period.

The two store tests of on-counter instant lottery ticket displays were conducted November, 2014, through January, 2015, by Henderson Kessinger Consulting of Overland Park, KS, sponsored by Schafer Systems Inc., of Adair, IA. The test stores had all their games displayed in in-counter units before moving games into SSI Dual 6" GEN2 Modular Mini ® dispensers for the test.

  • Woods' 63 percent sales increase far exceeds the performance of a similar store nearby without tickets on the counter that experienced a 35 percent drop in sales.
  • TJ's 77 percent increase compared to another store in the neighborhood that had a three percent increase without moving tickets onto the counter, while another store had a 50 percent increase for the test period.


Jonnie Tucker, manager of TJ's said she was hesitant initially to make the move. "I was hesitant at first, but it's a lot better," Tucker said. "It took a while for regular customers to get used to it, but they found it easier to shop and to see the whole game and how to play."

Schafer Systems Inc.

Tucker added that the on-counter set up helps the checkout lines moves faster as customers don't hold up the line shopping an in-counter dispenser. "People can step to the side and take their time to shop while I check out other customers," Tucker explained. "They are buying more than before. They see new games while shopping the display for their regular games."

Tucker reported the only downside from her viewpoint is that the display is tall and she can't see over it. However, she added that she just steps to the side and can easily see around it.

Don Saunders, Vice-President for Wood Oil, Leavenworth, KS, said he wasn't sure about moving tickets onto the counter, but after seeing the results from the Wood's test store in Lawrence, he was convinced it was a good idea.

Saunders said that a manager in another Woods store had been asking when they could put the tickets back into the in-counter display. After hearing the test sales results, Saunders said, "With those kinds of results, we won't be doing that anytime soon."

A clerk in the Lawrence store said she noticed the increase in sales for instant games, but said to her, the biggest benefit was that the dispensers on the counter are much easier on her back as she is not constantly bending over to pull or refill tickets.


TJ's Before
TJ's Before
TJ's After
TJ's After
Woods Mini-Mart Before
Woods Mini-Mart Before
Woods Mini-Mart After
Woods Mini-Mart After





Lottery Sales Continue Upward Despite an Icy February

LITTLE ROCK, Arkansas (March 12, 2015) -- Late-winter snows didn't stop the Arkansas Scholarship Lottery from continuing its upward earnings trend in February, boosting sales of instant and online tickets well over February 2014 numbers.

An early-February Powerball jackpot run, peaking at $500 million, drove a big surge in online ticket sales to $9,673,639, a 30% increase over January's online sales and 20% over February 2014. Meanwhile, instant ticket sales continued an eight-month upward trend to $32,054,268, 14.5% over January sales and 3.7% over February 2014.


"The Powerball run got a lot of our players excited, and that jump started the higher-profit online sales in the first part of February," ASL Director Bishop Woosley said Thursday. "But we have also seen eight straight months of instant ticket sales increases versus same time last year. Instants make up about 80% of our annual sales, so it's always nice to see your top product steadily increase. I think the sales would be even more over last year if not for the adverse impact of the February snow storms."

Woosley attributed sales gains to a variety of changes adopted by ASL in 2014. "With an aim towards improving lagging sales, in the late winter of last year, we began implementing improvements to our instant ticket games, started a new marketing and rebranding campaign and added many new retailers, including a major big box store chain," Woosley said. "That effort, the improved economy and low gas prices have all contributed to our positive sales trend."

About the Arkansas Scholarship Lottery

The Arkansas Scholarship Lottery provides scholarships to Arkansas residents enrolled in public and private nonprofit two-year and four-year colleges and universities within Arkansas. Since 2009, the Arkansas Scholarship Lottery has raised over $487 million for scholarships to over 155,000 Arkansas students.

SOURCE: Arkansas Scholarship Lottery.


AGE 2015 Banner


Florida Lottery and the Florida Aquarium Celebrate The $10,000,000 Florida Cash Scratch-Off Game

TALLAHASSEE, Florida (March 12, 2015) -- The Florida Lottery and The Florida Aquarium joined together today at The Florida Aquarium to promote the Lottery’s $10,000,000 FLORIDA CASH Scratch-Off game and their shared commitment to education.

 “The Florida Lottery enjoys partnering with Florida businesses and attractions, and the decision to shoot our $10,000,000 FLORIDA CASH TV commercial at The Florida Aquarium was an easy one,” said Florida Lottery Secretary Cynthia O’Connell. “Not only is the aquarium a beautiful facility, but our shared mission to support education makes this partnership a win-win.”


We were thrilled to have the Florida Lottery shoot their commercial in our Aquarium,” said Thom Stork, President of The Florida Aquarium. “The Florida Lottery’s focus on education is a great fit for our mission and it was an honor to be a part of this fun project.”

The $10,000,000 FLORIDA CASH Scratch-Off features four top prizes of $10 million, 46 prizes of $1 million and more than $624 million in total cash prizes. Ticket sales for this game are expected to generate more than $133 million for the state’s Educational Enhancement Trust Fund. The $25 game reminds players that Florida is not just renowned for its sunshine, gorgeous beaches and many attractions; it’s also known for creating plenty of new millionaires.

At today’s event, Secretary O’Connell highlighted the unique features of this game, the partnership with Florida Aquarium and the Lottery’s support of education. Florida Aquarium CEO Thom Stork discussed the mission of the aquarium and their commitment to education through various education camps and programs.

The commercial, which can be viewed by clicking here: Florida Lottery Ad, depicts two men scuba diving in the Coral Reef gallery at the Florida Aquarium, which turns out to be in one of the diver’s homes.


The idea behind the commercial was to invite players to just imagine what they could dream up if they won $10,000,000 FLORIDA CASH and believe it could happen. The spot was created and produced by Jacksonville-based St. John & Partners.

About The Florida Aquarium

The Florida Aquarium is a 501(c)(3) nonprofit institution whose mission is to entertain, educate and inspire stewardship about our natural environment. The Florida Aquarium is home to more than 20,000 aquatic plants and animals representing species from Florida and around the world.

About The Florida Lottery

The Florida Lottery is responsible for contributing more than $27 billion to education and sending more than 700,000 students to college through the Bright Futures Scholarship Program.

The Florida Lottery reinvests nearly 98 percent of its revenue back into Florida’s economy through prize payouts, commissions to more than 13,000 Florida retailers and transfers to education. Since 1988, Florida Lottery games have paid more than $46 billion in prizes and made more than 1,400 people millionaires. For more information, please visit

SOURCE: The Florida Lottery.



Tennessee Lottery Joins Multi-State Launch of MONOPOLY Millionaires' Club™ Instant Ticket

Companion TV Game Show Premiers March 28, 2015

Two New Millionaires Minted in First Week of Series Production

NASHVILLE, Tennessee (March 17, 2015) -- The Tennessee Lottery will join with 13 other lotteries across the country March 24 to launch a "MONOPOLY Millionaires' Club" instant ticket that offers players a chance to win a trip to Las Vegas to become contestants on a nationally syndicated, first-of-its-kind television game show.

The "MONOPOLY Millionaires' Club" game show is hosted by actor-comedian and television star Billy Gardell ("Mike & Molly") and co-hosted by Todd Newton ("Family Game Night," "Hollywood Showdown"). Production of the show is underway at the Rio Al-Suite Hotel & Casino in Las Vegas, Nevada. Contestants are selected from a studio audience made up of lottery players who have won an all-expenses paid trip to attend the show's taping and an opportunity to win up to $1 million in cash prizes.


"This is an entertaining instant ticket that continues the MONOPOLY™ theme and ties-in with the dynamic new television game show of the same concept," said Rebecca Hargrove, CEO and President of the Tennessee Education Lottery Corporation. "We believe this innovative collaboration will add excitement for our players while furthering our mission to raise funds for education in Tennessee."

Originally created as a multi-state drawing style game, the new MONOPOLY Millionaires' Club instant ticket will offer a top prize of $200,000. Players can also enter non-winning tickets at to build MONOPOLY-themed lottery Property Sets to earn entries into a random drawing to participate on the TV game show. Properties accumulated from previous drawing-style ticket entries remain in the player's account and can be used to earn drawing entries with the new instant game

During the first week of taping, the show had two $1 million winners and awarded more than $3.5 million in cash and prizes overall.

"I've never seen anything like watching these contestants win this life-changing amount of money," said show host Billy Gardell. "It is hands-down one of the best experiences I've had in my career."

The first episode of "MONOPOLY Millionaires' Club will air March 28th nationally on the Game Show Network and YouTube, and also on the following local stations in Tennessee:



About the Tennessee Education Lottery

The Tennessee Education Lottery Corporation operates entirely from the revenue it generates through the sale of its products. Lottery ticket sales fund specific education programs, including college scholarships, after-school programs and the new Tennessee Promise initiative.

Since the Lottery began selling tickets on Jan. 20, 2004, it has raised more than $3.2 billion for these programs. In addition to the educational beneficiaries, players have won over $7.9 billion in prizes and Lottery retailer partners have earned over $822 million in retailer commissions.

For more information, visit:

SOURCE: Tennessee Education Lottery.



Sports Lottery to be Regulated By The National Lottery Regulatory Commission

ABUJA, Nigeria (March 11, 2015) -- The Governing Board at the meeting held on 11th March 2015, has approved and directed for the immediate implementation of the Sports Lottery Category and its applicable Terms and Conditions in line with Section 57 of the National Lottery Act 2005 (NLA 2005).

All companies presently carrying out any form of Sports Lottery activity in Nigeria is hereby invited to come forward and regularise its operations with the Commission in the interest of the growth of the lottery industry in Nigeria.

The Commission also invites all prospective Sports Lottery Operators (SLOs) intending to carry out any form of Sports Lottery activity in Nigeria, to submit (through the nearest State Office in Nigeria or directly to her head office in FCT - Abuja) application(s) for the processing and issuance of a Sports Lottery Permit(SLP) which allows for the operation of the business of Sports Lottery on a national platform in Nigeria.

Furthermore, any company operating any form of Sports Lottery in Nigeria without a SLP is doing so illegally and will be subject to such penalties as contained in the NLA 2005.

SOURCE: National Lottery Regulatory Commission.



iGaming North America Awards 2015 Shortlist Announced

Organisers of the first dedicated North American iGaming awards announce the shortlisted nominees

LAS VEGAS, Nevada (March 11, 2015) – Organisers of the inaugural iGaming North America Awards, which are aimed at rewarding excellence and innovation in the North American iGaming industry, have announced the shortlisted nominees today. You can view the shortlist here:

The iGaming North America Awards are organised in partnership with iGaming Business, The Innovation Group, eGaming Brokerage, Lewis Roca Rothberger and BolaVerde. They are the biggest awards in the North American space that are organised for the industry, by the industry.

The awards will be presented on the 16th April 2015 during a special awards lunch taking place on day three of the iGaming North America conference and exhibition.

Seven awards will be presented, with a clear focus on quality. The categories are targeted at both the B2B and B2C sides of the industry.

The iGaming North America Awards categories are:

  • Best Marketing Campaign
  • Operator of the Year
  • Best Social Gaming Operator
  • Best Payments System
  • Best Fantasy Sports Provider
  • Best Platform Supplier
  • Best Innovation in North American iGaming


Those who want to attend the iGaming North America Awards simply need to sign up as a delegate at the iGaming North America 2015 conference.

The iGaming North America conference is taking place on the 14th – 16th April 2015 at Planet Hollywood, Las Vegas. To find out more information, or to book a place, visit:

CONTACT: Tracey Daniel, iGaming Business, Email:, Phone: +44 (0)2079543417.

About iGaming North America

The 2015 iGaming North America conference marks the fifth year of this unique networking and educational event designed to introduce the land-based gaming businesses of North America to the global iGaming industry. Our aim is to provide a cost-effective networking environment that helps foster understanding regarding the potential impacts of regulation of internet gambling in the U.S. and Canada, and provides critical information regarding the players, resources, legislative framework and topics that are important to all of the parties that comprise the important commercial gaming segment.

With the surge in activity at both the state/provincial as well as federal levels, the time is right for all of the operators, consultants, vendors and suppliers focused on the North American audience to come together for this important informational event.

Please visit for further information.

NOTE: Lottery Insider is a media partner for iGaming North America.

SOURCE: iGaming North America.



Meet Kayt! -- SSI New Product Marketing Manager

Kayt Gabrielston

ADAIR, Iowa (March 14, 2015) -- Kayt Gabrielson joined SSI in January as the New Product Marketing Manager. Kayt will be responsible for leading the overall marketing strategies for SSI including overseeing product design, development, testing and enhancements. She will also be managing SSI advertisting and oversee efforts at trade shows.

Kayt received her MBA from the University of Phoenix and a BS from Iowa State University.

"Kayt is a great fit for SSI because of her ample marketing experience and specific knowledge of retail marketing. SSI is a world leader in lottery instant ticket dispensing and lottery point of sale materials and Kayt will help us continue to expand and enhance our product offerings around the world" noted Teresa Immel, Director of Sales and Marketing for SSI.

Kayt will be attending numerous lottery and gaming conferences and trade shows in the next year including the NASPL Lottery Leadership Institute. She is excited to learn more about the industry and meet you!




New Jersey Lottery Instant Ticket Players Win Millions in February

TRENTON, New Jersey (March 16, 2015) - February was a profitable month for New Jersey Lottery instant ticket players. There were 49 top-tier prizes claimed with a cumulative annuity value totaling $4,170,000 this month. Topping the list were two, Spectacular Family, million dollar wins. One was from the $150 Million Cash Spectacular, purchased at Pilot Travel Center in Mahwah, and the second was from the Diamond Spectacular game, purchased at Linden Stationery in Linden.

Carole Hedinger, NJ Lottery Executive Director said, "In addition to our Spectacular Family of games, a wide variety of games proved to be lucky for so many players, including 15 lucky $20,000 Pay Day winners and 16 lucky $10,000 Pay Day winners."


One player had an especially happy birthday when their Birthday Bucks ticket provided a $25,000 present. There are millions of dollars in instant ticket prizes awarded each month in addition to the top-tier prizes. In February, more than $95.5 million was won in prizes from instant tickets alone. Congratulations to all of the lucky players and to the retailers who sold the winning tickets".

Everyone wins when playing New Jersey Lottery games because a minimum of 30 percent of game revenue is contributed to the state on behalf of state education and vital institutions. This month, instant ticket sales contributed more than $29.1 million towards those causes bringing the total instant ticket contribution thus far to more than $230 million.

About The New Jersey Lottery

New Jersey residents benefit from Lottery funds generated by ticket sales. Lottery revenue supports educational programs, grants and institutions across the State.

Since its inception in 1970, the New Jersey Lottery ( has contributed more than $24 billion to the State in support of education and institutions.

Among its beneficiaries are: veterans homes, colleges and universities, school nutrition programs, homes for the developmentally disabled, psychiatric hospitals, higher education scholarship programs and the Marie Katzenbach School for the Deaf.

SOURCE: New Jersey Lottery.


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Amaya Announce Cross Currency Swap Agreements

MONTREAL, Canada (March 16, 2015) -- Amaya Inc. ("Amaya" or the "Corporation") (AYA) today announced a subsidiary of the Corporation (the "Subsidiary") has entered into cross currency swap agreements (the "Swap Agreements") that it anticipates will result in lower interest payments on existing debt and mitigate the impact of fluctuations in the Euro to US Dollar ("USD") exchange rate.


The Swap Agreements allow the Subsidiary to create synthetic Euro-denominated debt with fixed Euro interest payments at an average rate of 4.6016%(1) in place of USD interest payments bearing a minimum floating interest rate of 5.0%(2) related to the USD$1.75 billion seven-year first lien term loan secured by the Subsidiary on August 1, 2014.

The interest and principal payments for the Swap Agreements, which mature in five years, will be made at a Euro/USD FX Rate of 1.1102 on USD notional amount(3) of $1.74125 billion.

The Euro/USD spot rate at market close on March 13, 2015 was 1.0465 (simple average).


Amaya is the owner of Rational Group, which owns gaming and related consumer businesses and brands including PokerStars, Full Tilt, the European Poker Tour, PokerStars Caribbean Adventure, Latin American Poker Tour and the Asia Pacific Poker Tour.

These brands collectively form the largest poker business in the world, comprising online poker games and tournaments, live poker competitions, branded poker rooms in major global casinos, and poker programming created for television and online audiences.

PokerStars is the world's most popular and successful online poker brand. Amaya also provides B2B interactive and physical gaming solutions to the regulated gaming industry.

SOURCE Amaya Inc.



Inspired First to Launch Virtuals in Georgia

Virtual Sports feeds now live on Adjarabet website

LONDON, U.K. (March 17, 2015) -- Inspired, the leading provider of Virtual Sports, Mobile Games and SBG Video Lottery, today announces that its Virtual Sports are now live in Georgia on Adjarabet's website - the first time that Virtuals have been available in the country.

Adjarabet ( is the biggest gaming operator in Georgia. It has launched seven of Inspired's Virtual Sports - horses, greyhounds, football, cycling, tennis, motor racing and speedway. These sports will be broadcast every 3 minutes across 6 feeds, 24/7; equating to over 8,000 virtual events per day.

Inspired has over a decade of experience launching its Virtuals in new markets; last year it launched its Virtuals in Italy, driving the development of a €1billion p.a. market.

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Steve Rogers, SVP for Virtual Sports at Inspired, comments: "Inspired is the global market leader in Virtual Sports, offering the best content to more venues, driving more revenue for operator partners. We are thrilled to be the first supplier to launch Virtuals in Georgia enabling players to enjoy world-class Virtual content for the first time. Inspired's Virtuals are established and proven online - we look forward to a long term partnership with Adjarabet."

Inspired is the leading worldwide supplier of Virtual Sports. It provides 11 sports and four numbers games to land-based, online and mobile operators across 40,000 venues and over 200 web and mobile sites, across 35 countries.

For more information about this press release, please contact: / Tel: +44 (0)20 7438 5800

About Inspired

Inspired is a global technology company, headquartered in London, creating the future of gaming and lottery entertainment. It offers unique Virtuals, Casino, Slots and Video Lottery games and technology in 35 countries around the world.

Having pioneered the invention of networked gaming in the UK over a decade ago, Inspired is at the forefront of the global digital gaming evolution with over 35,000 gaming terminals connected to its leading technology. Via this trusted network, Inspired provides fresh gaming and lottery content to operator-controlled devices in shop, online and on mobile.

Its Virtual Sports are the most original and trusted Virtuals in the world. Created by a BAFTA award-winning team of graphic designers and sports betting experts, Inspired is always pushing the boundaries to create ever more compelling virtual entertainment experiences.

Inspired's customer base includes regulated operators of lotteries, casinos, licensed betting offices, gaming halls, bingo halls and regulated online sportsbooks and casinos. Key customers include major regulated gaming companies such as Sisal, Lottomatica, SNAI, William Hill, Gala Coral Group, Betfred, Ladbrokes, Genting, Paddy Power, Codere, Sky Vegas, PartyGaming, Fortuna, bet365 and Caliente.

SOURCE: Inspired Gaming (


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Live Dealer Gaming System Provider Ezugi Inks Deal with Racing Card Derby® for Knockout Baccarat

LONDON, U.K. (March 16, 2015) -- Ezugi, an innovative live dealer gaming system provider, announces that it has entered an agreement with Racing Card Derby® to supply Knockout Baccarat side-bets game.

The success of baccarat is quite clear with the highest casino revenue of any table game,” commented Anthony Brown, Racing Card Derby® CEO. “Added bets are extremely popular with land-based casinos and the alliance with Ezugi will allow players access online to a full range of new betting options, while playing their regular baccarat game.”

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Knockout Baccarat which is extremely popular in the Asia-Pacific region, offers additional bets for baccarat players to increase their potential winnings, by betting on the winning totals. Under the terms of the agreement the games will be available on laptop, tablets and mobile to Ezugi’s international customers.

We look forward to the launch of these options on the Ezugi live-feed platform,” continued Brown. “Knockout Baccarat side-bets adds to the player excitement, increases the casino turn over and ultimately makes for a more engaging baccarat game.

Mathias Larsson, Ezugi Business Development Director, added: “There are no other Live Casino solution providers that can match our development agility to launch revenue enhancing live gaming products for our customers. Knockout Baccarat has proven to increase Baccarat revenues for land-based casinos, so we are excited to be able to deliver the game to online operators as well. Our games portfolio offers the best of both worlds; global popularity and regional appeal which is a rarity in the sector.”

About Racing Card Derby®

Racing Card Derby® specialises in the design, development, licensing and live market research of the Racing Card Derby® brand table game platform and Knockout Baccarat side-bets, which have received gaming approvals throughout the world including the US, Asia and Australia.

More Information

About Ezugi

Ezugi is a leading technology provider specialising in live casino gaming. The company’s products & services provide casino operators with the ability to engage their players through the excitement, trust, and sophistication found in the real casino gaming experience. Powered by in-house developed proprietary streaming video technology, off-site players can see, hear, and interact with actual tables and dealers in a live and interactive environment.

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Vermantia's Virtual Games Go Live with EUROBET in Italy

GREECE (March 16, 2015) -- Vermantia, specializing in the creation of innovative and immersive gaming content, announces today its agreement with EUROBET, one of the leading Italian gaming and betting operators, for the provision of its Virtual Games Service. With this new partnership, Vermantia will significantly strengthen its existing presence in Italy by successfully launching its 7th Virtual Game Service in the country.

EUROBET will distribute Vermantia's Virtual Games to its Retail network, as well as its Online and Mobile offering. The initial rollout will include Football, Greyhound, Horse racing and in the near future it will also include the new series of games: Cycling, Motor racing and Table Tennis powered by Vermantia's development hub, Fluid Games.


Carlo di Maio, EUROBET's Sportsbook Director, commented: "We are excited to work with Vermantia to strengthen our Virtual Games offering, one of the most profitable gaming verticals currently in the Italian market. Vermantia offers a great portfolio, sound technology and a very flexible and efficient team."

Thanos Panousis, Vermantia Chief Commercial Officer, stated: "We are delighted to start a project with EUROBET, a top-tier operator in the Italian market and an excellent business partner. This agreement is a significant milestone that further reinforces our position in the Italian Virtual Gaming market."

About Eurobet Italia

Eurobet Italia is part of the Gala Coral Group operating with over 850 shops as well as online and mobile channels in the Italian market. In 1999 Eurobet joined forces with Coral, one of the most familiar and respected names on the British sporting scene with over 85 years bookmaking experience to form Coral Eurobet. In October 2005, the Gala Group acquired Coral Eurobet, transforming it into an integrated betting and gaming company.

About Vermantia

Vermantia ( is an innovative and immersive gaming content. Vermantia specializes in the creation, aggregation, management and delivery of virtual, lottery and social games, as well as sports betting content, for gaming operators worldwide. Vermantia's extensive portfolio and proprietary gaming and media platforms, as well as its global content partnerships, create custom services to meet the needs of players in each market.

For more information about Vermantia visit: and social media: | |

For more information CONTACT: Mr. Evangelos Tsaras Corporate Development Director, Office: +30 - 2130065500, Website: E-mail:

SOURCE: Vermantia.


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Charitable Bingo and Gaming Revitalized with the Introduction of New Electronic Games

Charitable Bingo and Gaming Revitalization to Benefit Local Charities in Timmins

TORONTO, Ontario (March 12, 2015) --The Ontario Lottery and Gaming Corporation (OLG), together with the Ontario Charitable Gaming Association (OCGA) and Commercial Gaming Association of Ontario (CGAO) have made further progress in the revitalization of charitable bingo and gaming in Timmins with the introduction of new electronic games.

The goal of this revitalization is to ensure local charities have a viable way to fundraise; to support local programs; to enhance local charitable operations and support local employment at the gaming centres; and to offer customers a new entertainment experience.


We are pleased to partner with Timmins Gaming Centre to enhance the bingo and gaming experience for our players,” said Rick Gray, Vice President of Charitable Gaming at OLG. “In addition to providing the bingo hall with new opportunities this initiative also supports approximately 60 regional charities, organizations that provide vital services and support in the community.”

Timmins Gaming Centre now offers customers the choice of new electronic games or the traditional paper-based games that have been played at bingo centres for years.

Adding new electronic products to our traditional paper-based games enables us to revitalize the charitable gaming industry and provide a sustainable source of revenue for our associated charities to continue their important work in Timmins,” said Lynn Cassidy, Executive Director of the Ontario Charitable Gaming Association.

The introduction of these new devices follows a successful 2005 pilot program which introduced e-bingo at six sites in five communities throughout the province which resulted in a significant increase of revenue raised for local communities. Since the launch of the pilot program, $80 million in additional funds has been raised for Ontario charities.

More charitable gaming centres across the province will complete their revitalization in the coming months.

Backgrounder Charitable Gaming in Ontario


OLG is working closely with the CGAO and the OCGA to revitalize the province’s Charitable Bingo and Gaming industry. By developing and introducing new products and technologies that will invigorate the traditional charitable gaming experience, more money is being generated for thousands of local charities across the province. The revitalization initiative is intended to preserve and enhance funding for charities across Ontario while creating economic benefits, including employment opportunities, at local charitable gaming centres.

OLG introduced a pilot program in 2005 to test electronic versions of existing paper-based bingo games to six charity bingo centres in five communities in Ontario. These pilot centres in Barrie, Kingston, Peterborough, Sudbury and Windsor have since raised $80 million in additional money for local charities.

Following the success of this pilot project, OLG began a phased rollout of a new suite of electronic games to other charitable gaming sites in the province. This new suite of charitable games offers customers more choice and complements existing paper bingo games. Offerings include:

  • Electronic Bingo: Charitable Gaming Centres offer terminals with touch screens that allow players to touch the screen to dab the numbers and play along.
  • Play On Demand (POD): A collection of electronic games that can be played anytime, with great prizes to be won.
  • Tap Tix: The evolution of the classic Break Open Ticket features an interactive display screen on a ticket dispenser.


The new games allow Charitable Gaming Centres to offer more customer choice, be more competitive and appeal to a broader demographic, while providing a different gaming entertainment experience from traditional bingo and casinos.

OLG is a provincial agency responsible for province-wide lottery games and gaming facilities. Since 1975, OLG has provided nearly $40 billion to the Province and the people of Ontario. OLG’s annual payments to the Province have helped support health care; education, research, prevention and treatment of problem gambling; amateur sport through the Quest for Gold program; and local and provincial charities.

SOURCE: Ontario Lottery and Gaming Corporation (OLG).


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