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Lottery Insights December Issue
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Give Yourself The Edge

La Fleur 2015 Almanac

A Weekly Snapshot of the Top Lottery and Gaming News Stories

Vol. 73 No.1 - Monday October 12, 2015
AM Edition Mobile Edition

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Company Supplies Products to All 16 German State Lotteries

LAS VEGAS and ATLANTA, (October 5, 2015) -- Scientific Games Corporation ("Scientific Games" or the "Company") today announced that the Company has signed a new contract to provide retail technology, including 600 terminals, software and maintenance services, to the Verwaltungsgesellschaft Lotto und Toto in Mecklenburg-Vorpommern mbH, Germany (the "Lottery"). The eight-year contract, which was awarded through a competitive procurement process, was signed on August 12, 2015 and may be extended by the Lottery for an additional two years.

Mrs. Barbara Becker, Managing Director of the Verwaltungsgesellschaft Lotto und Toto, said, "Building on nearly two decades of successful partnership with Scientific Games, we are very happy to continue with reliable, next-generation retail terminals for the Lottery's retailers across Mecklenburg-Vorpommern."

Scientific Games has provided retail technology to the Lottery since 1997, and currently provides products to all of the 16 German state lotteries.


Matthias Mueller, Managing Director, Germany, for Scientific Games, said, "We appreciate the continued trust in our technology products and services and look forward to delivering new, upgraded terminals with easy-to-use application software and to our next decade of collaboration with the Lottery of Mecklenburg-Vorpommern."

Scientific Games is a leading provider of gaming systems and retail technology globally, with operations serving lottery and gaming customers on six continents.

About Scientific Games

Scientific Games Corporation (NASDAQ: SGMS) is a leading developer of technology-based products and services and associated content for worldwide gaming, lottery, and interactive markets. The Company's portfolio includes gaming machines, game content and systems; table games products and utilities; instant and draw-based lottery games; server-based lottery and gaming systems; sports betting technology; loyalty and rewards programs; and interactive content and services. For more information, please visit

Company Contacts: Investor Relations: Bill Pfund (702) 532 7663

Media Relations: Mollie Cole (773) 961-1194

Lottery Communications: Therese Minella (770) 825-4219

SOURCE: Scientific Games Corporation.



Long-time West Virginia Lottery Director Wins Top Prize – Retirement

CHARLESTON, West Virginia (October 9, 2015) – West Virginia Lottery Director John C. Musgrave announced today that he has elected to retire effective October 31, 2015. Musgrave said that his decision to retire came after much thought and many emotions.

John Musgrave
John Musgrave

I have been very blessed to serve the Lottery and the State of West Virginia for so many years,” said Musgrave. “And, I am very grateful to have had the confidence of four Governors, loyal staff and the Legislature whom have entrusted me to lead the Lottery through more than half of its 30-year history. I will leave with a heavy heart.

Musgrave has served as the Lottery Director for the State of West Virginia for more than 19 years and has more than 24 years of state service. During his tenure at the Lottery he has had consecutive appointments by four different Governors, including his first appointment in April 1997 by Gov. Cecil Underwood, followed by Gov. Bob Wise, former West Virginia Governor and U.S. Senator Joe Manchin, and his current appointment under Gov. Earl Ray Tomblin.


Musgrave has also served as Acting Cabinet Secretary of Revenue in 2003-06, 2010-11, and was again appointed as Deputy Secretary of Revenue in 2013 and has continued to serve in this position with oversight for the Alcohol Beverage Control Administration (ABCA), Athletic Commission, Racing Commission and the Lottery.

From fiscal year 1997 to 2015, Musgrave has led the Lottery in generating more than $20.6 Billion in sales and more than $8.2 Billion in proceeds to the state to support Seniors, Education and Tourism; things which he says have been a major catalyst behind his dedication to the Lottery. “West Virginia is one of the most beautiful states in the United States, and knowing that my position has directly helped to preserve and enhance the cornerstones of West Virginia has been one of my greatest personal accomplishments and something that has given me unmatched satisfaction during my career.”

Musgrave’s passion for being on the cutting edge of gaming across the U.S. has positioned West Virginia as a leader in the Lottery industry, with West Virginia being one of the first Lotteries in the U.S. to implement and regulate casino operations in addition to its traditional gaming. Musgrave led the Lottery through a paradigm shift in 1994 with the addition of Video Lottery, Limited Video Lottery in 2001, and Table Games in 2003. The successful implementation of these programs collectively set the largest milestone in West Virginia Lottery history when the Lottery reached its first year of record sales totaling more than a billion dollars in 2003. Under Musgrave’s leadership, the Lottery has continued to generate revenue above the $1 Billion milestone.

SOURCE: West Virginia Lottery (


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The First GLMS General Secretary Takes Office

The WLA gains a WLA-SCS Certification Manager

BASEL, Switzerland (October 5, 2015) -- The Executive Committee of the Global Lottery Monitoring System for Sports Betting (GLMS) is pleased to announce that a new General Secretary has been hired to run the daily operations of the association.

Sarah Lacarrière has assumed the office of GLMS General Secretary, effective September 1, 2015.

As the role of GLMS General Secretary constitutes a 50% position, Sarah has also taken over the responsibilities of the WLA Security Control Standard (WLA-SCS) Certification Manager.

As GLMS General Secretary, Sarah will be responsible for public relations, marketing and stakeholder relations, and all administrative matters for the association. She will be situated in Lausanne, Switzerland, at the offices of Loterie Romande. Technical operations of the GLMS will remain at the facilities of Danske Spil in Copenhagen, Denmark.

As WLA-SCS Certification Manager Sarah will be responsible for the administration of the WLA-SCS program. She will liaise with WLA members, WLA approved auditors and potential auditors, and the SRMC on all WLA-SCS matters and will tend to the issuing of WLA-SCS certificates. Working closely with the WLA Security and Risk Management Committee, Sarah will develop and maintain the WLA-SCS and all documentation relevant to the standard. WLA Communications Coordinator, Paul Peinado, has covered these tasks since 2010.


Sarah is a native of France. She graduated from the Universities of Lille, Bordeaux, and Grenoble. Her area of study focused on political science with an emphasis on international relations and global security stakes.

Her career began in Paris where she was employed by IRIS (Institut de Relations Internationales et Stratégiques), from 2009 to 2012. IRIS is one the main independent European think tanks on geopolitical and strategic issues. At IRIS, Sarah was engaged as both a research officer and an education officer. As a research officer, she was involved in activities and studies related to defense, security, and crisis management, as well as international negotiations on environmental stakes. As an education officer, she was responsible for the pedagogical management of an "International Relations" basic education diploma (Master 1 level). When she joined IRIS, Sarah was also assigned the task of developing a specific area of expertise covering sports-geopolitics, economics, and internationalization. In 2012 she coauthored a white paper entitled "Sports Betting and Corruption" thereby becoming familiar with the problem of match fixing and the need to preserve the integrity of sports.

In April 2012, Sarah moved to Lausanne and began working for SportAccord, an association of over a 100 international sports organizations. As an integrity officer for SportAccord, her main objective was the development of informational and educational tools for the awareness and preventions of match fixing. The tools were aimed at sports governing bodies, and were designed to draw their attention to sports betting related issues. During the three years that Sarah worked at SportAccord, she was also in charge of public affairs, academic partnerships and institutional relations. Additionally, she was responsible for following public policy discussions on sports in fora such as the European Parliament, the Council of Europe, and agencies of the UN. Most notably, she was involved in the negotiations for the European Council's International Convention on the Manipulation of Sports Competitions.


During her last year at SportAccord, Sarah also assisted the its legal team on membership administration matters and statutory issues. In her previous positions Sarah became familiar with the world lottery community through the strong support that she received from it. Most notably, the above mentioned white paper on "Sports Betting and Corruption" was an independent study initiated by La Française des Jeux and the European Lotteries. Moreover, the SportAccord Integrity Unit was actively supported over the course of three years by the World Lottery Association (WLA) and the European Lotteries (EL).

On Sarah Lacarrière's start as GLMS General Secretary, GLMS President Seah Chin Siong said, "This is a major step in the establishment of the GLMS. We have a lot to accomplish in the coming months and we are certain that Sarah's professional experience will be a great asset in managing the daily business of the GLMS. As the public face of the GLMS, Sarah will be the point of contact for all GLMS matters. I would like to wish Sarah a good start and look forward to working with her in the future."

On Sarah's start as WLA-SCS Certification Manager, WLA Executive Director Jean Jorgensen added, "Sarah will also assume the position of WLA-SCS Certification Manager. Through her Master of International Relations degree, and her expertise in sports integrity, Sarah is well suited for this position. She will be of great help to the WLA Security and Risk Management Committee, which was mandated by the WLA Executive Committee to revamp the WLA-SCS before the next WLA General Meeting on November 9, 2016 in Singapore. The new WLA-SCS will have enhanced controls for sports betting and online gaming. We look forward to working with Sarah on the new WLA-SCS and I'm convinced the membership will appreciate liaising with her on matters relating to the WLA-SCS certification program".

Both the WLA and the GLMS wish Sarah a good start in each of her new roles and look forward to working with her in the future.



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Shoutz® and MUSL Join for Launch of Powercode™

AUSTIN, Texas (October 1, 2015) -- Shoutz, Inc. and the Multi-State Lottery Association (“MUSL”) have joined to offer Powerball® players the opportunity to play Powercode for chances to win a variety of exciting prizes from well-known national sponsors. Powercode is a web and mobile-based promotional campaign designed to increase engagement with players by rewarding loyalty through digital gameplay. Players can win prizes through online sweepstakes and instant-win games.

The first three Powercode promotions will run between October 24, 2015 and February 20, 2016, with the goal of increasing engagement between Powerball players and the national lottery brand. Players who enter the correct Powerball number (the red ball number drawn in each Powerball drawing) during the promotion, will be eligible to play an Instant Win game for a chance to win gift cards from national retailers. Players are also automatically entered into sweepstakes for a chance to win a series of grand prizes, including destination vacations and a new car. Players must be 18 or older to win. No purchase required to participate; promotion may not be available in some jurisdictions.

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This promotion will help Shoutz and MUSL build on what is already a successful relationship,” said Shoutz CEO Jim Mueller. “Powercode will help MUSL market smarter by adding value to customer experiences. Initiatives like Powercode keep customers coming back, which will help the lotteries selling Powerball continue to generate revenue for the good causes they support across the country.”

At the end of each promotion, Shoutz will measure and report key performance indicators to MUSL.

The Powercode promotion engages Powerball players directly on the digital devices they are already comfortable with,” said Gary Grief, MUSL Powerball Group Chair and Executive Director of the Texas Lottery. “Our partnership with Shoutz allows us to offer new and exciting opportunities for our players to engage with the Powerball game. These types of promotions really appeal to today’s lottery player, helping to keep our games fresh and attractive to players.”

Powerball players will be able to access the Powercode promotion through, and Shoutz’s LotteryHUB mobile app, an official Powerball app. Each platform will include a link to Powercode’s dedicated HTML web page, which uses Shoutz’s proprietary customer engagement and loyalty rewards software.

About Shoutz

Shoutz, Inc. is an award-winning marketing, technology and gaming company that brings together the rewarding and fun experiences of mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries. With its innovative use of digital media, Shoutz gives lotteries the power to better engage their players, accurately measure their marketing efforts, and optimize their fundraising abilities. Shoutz is dedicated to driving brand engagement through digital, social and gaming programs on mobile. With offices in Austin, Texas and Leawood, Kansas, Shoutz is a member of the World Lottery Association.

About LotteryHUB

LotteryHUB is an official mobile application of Powerball® and Mega Millions®. It offers a convenient, engaging and rewarding mobile experience for lottery players and includes video and news content, jackpot and drawing information, and a loyalty rewards program. Players can also use the app to save their tickets, either by entering numbers manually or scanning tickets with a smartphone camera. LotteryHUB has twice been named the Best Mobile App by the American Gaming Association (AGA) and has won AGA Awards in the Best Direct Digital Marketing and Best Mobile Marketing categories. LotteryHUB is available to download for free on the Apple iTunes and Google Play app stores.

SOURCE: Shoutz, Inc.



NEOPOLLARD Interactive Congratulates Michigan Lottery's Danny Bogus on Winning NASPL Powers Award.

WINNIPEG, Manitoba, (October 6, 2015) -- NeoPollard Interactive LLC ("NeoPollard Interactive"), a strategic joint venture between Pollard Banknote and NeoGames, congratulates Danny Bogus, the Michigan Lottery's Deputy Commissioner of Gaming Operations, on receiving a Powers Award from the North American Association of State and Provincial Lotteries ("NASPL"). Bogus was named as a Powers Award winner at NASPL's Professional Development Seminar earlier this year and received the prestigious award at Pollard Banknote's recent ribbon-cutting event for its new state-of-the-art Tresu inline press in Ypsilanti, Michigan.

The NASPL Powers Awards are presented each year in recognition of the significant contributions lottery and vendor employees have made through exceptional job performance. The awards are named in honor of the late Edward J. Powers-the "Father of U.S. Lotteries." Edward Powers was one of the founders of NASPL, and spent more than 25 years in the lottery industry helping to define the most effective organizational structures that have become a blueprint for today's lotteries.

Bogus has been with the Michigan Lottery since May 2009. Most recently, he led the launch and currently manages the ongoing operations of the Michigan Lottery's tremendously successful online games program, which has generated about $120 million in sales in its first year of operation. Prior to that, Bogus directed the development of many major digital initiatives, including a fully integrated loyalty program, several successful mobile apps, Keno To Go, and other 'Space Between' products that currently drive more than $120 million in sales per year. Under his guidance, the Michigan Lottery has built a strong digital team, which has grown to 19 staff members over the past five years.


"Danny's vision and hard work has been instrumental in developing the Michigan Lottery's digital approach," said Doug Pollard, Co-Chief Executive Officer, NeoPollard Interactive. "Both NeoPollard Interactive and Pollard Banknote have had the pleasure of working with Danny on a number of digital initiatives. Notably, the Michigan Lottery has launched several of Pollard Banknote's 'Space Between' products in recent years-such as our WebPlay™ games, Instants Plus™, Social Instants™, and more-to bridge and support both online and retail sales channels. We congratulate him on this much-deserved award, and look forward to continue working with Danny and the Michigan Lottery's digital team for years to come."

"NeoPollard Interactive is happy to congratulate Danny Bogus on winning a NASPL Powers Award," added Ilan Rosen, Co-Chief Executive Officer, NeoPollard Interactive. "We have had the distinct pleasure of working closely with Danny and his team to launch and operate the Michigan Lottery's online games program, which has proven to be the most successful in North America to date. His leadership has been key to growing the Lottery's portfolio of interactive games overall and ensures that its digital products are entertaining and resonate with lottery players in Michigan."

NeoPollard Interactive is a joint venture between Pollard Banknote Limited ("Pollard Banknote") and NeoGames S.A.R.L. ("NeoGames"). NeoPollard Interactive combines the marketing expertise and extensive worldwide lottery experience of Pollard Banknote with the proven leadership and technology of NeoGames in launching new online and mobile gaming products and services in response to an ever-evolving marketplace. This joint venture leverages the strengths of each partner company to develop, implement, operate, and maintain innovative online gaming services for regulated lottery clients in order to generate revenues for good causes.

For more information on NeoPollard Interactive contact:

Doug Pollard
Co-Chief Executive Officer
Telephone: (204) 474-2323
Ilan Rosen
Co-Chief Executive Officer
Telephone: +356-2-2494832


SOURCE: NeoPollard Interactive.



Florida Lottery Shatter Record with $1.35 Billion in First Quarter Sales

Record Number of Prizes Yields Best Quarter in 28-Year History

TALLAHASSEE, Florida (October 1, 2015) -- The Florida Lottery announced today a record-breaking first quarter with ticket sales exceeding $1.35 billion; breaking the previous record of $1.25 billion in fiscal year 2014 by 7.85 percent. With more prizes and more winners than in any quarter ever before, the Florida Lottery's first quarter transfer to the state's Educational Enhancement Trust Fund (EETF) is expected to reach $250.45 million.

"This is an exciting accomplishment for the Florida Lottery and I want to thank our sales team for their commitment and dedication, as well as our players and retailers for their loyal support," said Florida Lottery Interim Secretary Tom Delacenserie.


"This achievement is particularly significant in that every month of the quarter had record sales, following a record-setting annual sales year in 2014-15, proving that the Lottery remains focused on increasing sales and delivering on our mission of maximizing revenues for education funding."

"The Lottery's done a fantastic job of coming out with new games that get my customers' attention and bring them into my stores," said Steven Desautels, Senior Category Manager, Murphy USA. "Additionally, the FL Lottery is one of the few states that allow you to begin selling all of the new games on the day they launch". This is very important if you want to capture the sales increases that new games always provide during the first week.

Florida Lottery contributions currently represent approximately six percent of the state's total education budget. Lottery education funds are appropriated by the Florida Legislature and then administered by the Florida Department of Education.

About The Florida Lottery

The Florida Lottery is responsible for contributing more than $28 billion to education and sending more than 700,000 students to college through the Bright Futures Scholarship Program. The Florida Lottery reinvests nearly 97 percent of its revenue back into Florida's economy through prize payouts, commissions to more than 13,000 Florida retailers and transfers to education.

Since 1988, Florida Lottery games have paid more than $48.5 billion in prizes and made more than 1,800 people millionaires. For more information, please visit

SOURCE: The Florida Lottery.



Massachusetts Lottery Set Records for Net Profit and Sales in FY15

Final Statement of Operations shows $985.8 million in net profit, $5.014 billion in sales

BRAINTREE, Massachusetts (September 30, 2015) -- The Lottery ended fiscal year 2015 with a record-setting $985.8 million in net profit, surpassing the previous high of $983.7 million that the Lottery generated in FY12.


Eclipsing the $5 billion mark in transactions for the first time, the Lottery also achieved a record-setting year in terms of sales with $5.014 billion. Lottery net profit is the single largest source of unrestricted local aid to the Commonwealth’s 351 cities and towns.

The Lottery’s fiscal year commenced on July 1, 2014 and ended June 30, 2015. Sales of $5.014 billion topped the previous record of $4.863 billion set in FY14 by $151 million, marking the fourth consecutive year of record-setting sales.

The Lottery spent $100.5 million on administrative costs in FY15. These costs remained at approximately 2 percent of overall revenues, the lowest of any U.S. lottery.

The Lottery awarded a record $3.641 billion in prizes in FY15. With 72.6 percent of all revenue returned to players in the form of winnings in FY15, the Massachusetts Lottery has the highest payout percentage of any lottery in the country. Meanwhile, Lottery retailers earned over $286 million in retailer commissions and bonuses in FY15, topping the mark of $277 million set last fiscal year.

Click here to view the Lottery’s final FY15 Statement of Operations.

The Massachusetts State Lottery was created in 1972 to generate much-needed local aid revenues for the Commonwealth’s cities and towns. Since its inception, the Lottery has returned more than $23 billion in net profit to the Commonwealth.

SOURCE: Massachusetts State Lottery.



North Carolina Education Lottery Set Two New Sales Records

Strong sales in first quarter of FY16 help raise money for education

RALEIGH, North Carolina (October 2, 2015) -- The N.C. Education Lottery set two new sales records as it started a new fiscal year, selling the most lottery tickets ever in a single month and in a quarter.

Lottery ticket sales for the first quarter of fiscal year 2016 were $520.5 million, $44.8 million more than the previous record which was set during the fourth quarter of fiscal year 2014. Quarterly sales were up 13.8 percent as compared to the first quarter of the previous fiscal year.


Sales for the month of September hit $192.8 million, up $6.8 million from the previous monthly sales record which was set in March.

Alice Garland, executive director of the N.C. Education Lottery, attributed the new sales records to the popularity of new instant games - from the BBQ Bucks ticket to the Ultimate Millions ticket launched in September - and the big jackpots offered in September for the Powerball and Carolina Cash 5 games. The new instant games included the lottery's first scented scratch-off, with a smoky BBQ scent, and a game with the largest scratch-off prize ever, $10 million.

"Our effort to continue the success of the lottery in raising money for education is off to a strong start," said Garland. "Thanks to the support of North Carolinians who enjoy playing the lottery, we've increased sales and money raised for the state every year since the lottery started and we hope to continue that record in our 10th year."

This year, the lottery expects to exceed $2 billion in lottery ticket sales and to raise $528 million for education programs.

On Friday, the Education Lottery also saw its overall sales since inception in March 2006 cross the $14 billion mark. From those sales, the lottery has paid $8.3 billion in prizes to players and $978 million in commissions to lottery retailers, and raised more than $4 billion for education.

SOURCE: N.C. Education Lottery.



Pennsylvania Lottery Seek Drawing Show Witnesses

MIDDLETOWN, Pennsylania (October 2, 2015) -- Singer Marvin Gaye famously asked, "Can I get a witness?" Today, anyone old enough to remember that hit song from 1963 is very likely the right age to volunteer as a witness on the Pennsylvania Lottery's evening drawing show.

"Serving as a drawing show witness is more than just a chance to be on TV; witnesses represent the public interest by helping to ensure the security and integrity of our drawings," said Lottery Executive Director Drew Svitko. "We sincerely appreciate the participation of all of our witnesses since we started televising drawings 38 years ago."

Schafer Systems Inc.

Pennsylvania residents 55 or older are invited to volunteer. Witnesses perform different functions on two consecutive evenings, which includes appearing on-camera on one of the nights. The process lasts approximately 2.5 hours, from 5 p.m. to 7:30 p.m., each night.

Witnesses work with two Pennsylvania Lottery drawing officials, who will directly perform all drawing tasks, and two independent Certified Public Accountants (CPAs), who will monitor all tasks to ensure that all procedures are properly performed and security standards are met.

Over the two nights, witnesses directly participate in the selection of the drawing machines and ball sets used for drawings, observe all pre-drawing and post-drawing tests and appear on-camera during the live televised drawing show.

Drawings take place at the studios of WITF-TV in Harrisburg. Volunteers are responsible for their own transportation and, if necessary, lodging. Scheduling is usually conducted a month or more in advance.

"Our witnesses tell us that they enjoy being part of the process and are greatly impressed with the degree of careful work that goes into making sure drawings are conducted fairly and with integrity," Svitko added.

Visit and look under "About Us" and "Become a PA Lottery Drawing Show Witness" to find an email address and phone number to learn more about the opportunity.


The 6:59 p.m. drawing show is carried by the following television stations: WJET, Erie; WGAL, Lancaster; WTAJ, Altoona; WNEP, Scranton; WTXF, Philadelphia; and WPXI, Pittsburgh.

The evening drawing includes all PICK games and Cash 5, seven nights a week. It also features the Match 6 Lotto drawing on Mondays and Thursdays.

In addition to watching the drawing show to find out winning numbers, players may visit, use the Lottery's official smartphone app or call the toll-free results hotline, 1-877-282-4639. Players should be sure to check every ticket, every time, using a scanner at a Lottery retailer.

About the Pennsylvania Lottery

The Pennsylvania Lottery remains the only state lottery that designates all its proceeds to programs that benefit older residents.

Since its inception in 1971, the Pennsylvania Lottery has contributed more than $25.8 billion to programs that include property tax and rent rebates; free transit and reduced-fare shared rides; the low-cost prescription drug programs PACE and PACENET; long-term living services; and the 52 Area Agencies on Aging, including full- and part-time senior centers throughout the state.

The Pennsylvania Lottery reminds players to check every ticket, every time. Players must be 18 or older. Please play responsibly.

For help with a gambling problem, call 1-800-848-1880. For drawings results, winning numbers, winners' stories and to subscribe to the Lottery's RSS news feed, visit:

Like us on Facebook or follow us at

Media Conact:: Gary Miller, 717-702-8008

SOURCE: Pennsylvania Lottery.



Veikkaus Award a Record Number of Players

HELSINKIM Finland (October 3, 2015) -- Veikkaus has awarded a record number of millionaires from games in Finland this year. Even now, the number touches last year's record, which is 57.

Lucky 2015 rewarded many players with profit, making millionaires have been as much as the total of last year already by the end of September.

It is record breaking due to the fact that Veikkaus' game offering has expanded and diversified greatly in the 2000s. Without a multinational Eurojackpotia, we would not have reached these levels. Jackpots in addition to Veikkaus games produce joy every day in hundreds of thousands of smaller winnings. An important part of the conservation of the joy of the game is to play moderate stakes, reminds Communications Maria Roos.

The number of millionaires:

2008: 38

2009: 32

2010: 41

2011: 29

2012: 38

2013: 34

2014: 57

in 2015: 57 (until 30.9)

Valentine's Day weekend, 11 millionaires


Profit got a boost shot in February on Valentine's Day, when Lotto had risen to an all-time record high and the pot went to half to two 10-player group of friends. Each bunch luckily had played their games tuplausominaisuudella, when everyone got their winnings doubled. One group of victory was celebrated in Vaasa Gerbyntien Siwa, repeat in different parts of Finnish as a perfect fit hit match Veikkaus website online crowd.

Valentine's Day 20-person outfit lotto profit was preceded Eurojackpot victory the previous night. On Friday, February 13, naantalilaispelaaja won 1.2 million euros.

Finland whopping Eurojackpot-luck

Inter alia, Turku jackpot of over EUR 46 million and a one time 10 new millionaires have been obtained during 2015. Finland, the beginning of September on-line outfit received a direct hit of EUR 38.9 million.

A Rare Luck

Veikkaus' second most popular game, Keno has been a popu;ar game. The game picked one million profit in 2011, although the possibility should be every day and evening. After a four year break, the next time a million victory came twice in one week in August 2015.

Scratch games was celebrated for the first time in a million profit, when the spring novelty, Nordic Mega lottery brought a million profit to the center for Finnish men.

After 2015, 30.9 million profit by games by:

Lotto: 37

Eurojackpot: 13

Viking Lotto: 1

Joker: 3

Keno: 2

Mega-lot: 1

Total: 57

SOURCE: Veikkaus.



Arkansas Lottery: Six Years of Big Wins, Big Money, and Bigger Opportunity for Arkansas.

LITTLE ROCK, Arkansas (September 26, 2015) -- With over 200,000 Arkansas students awarded over a half a billion dollars in lottery-funded Academic Challenge Scholarships, the Arkansas Scholarship Lottery is celebrating six full years of big wins and big opportunities for higher education and an educated, higher-earning workforce.

"Before that first ticket was bought on September 28, 2009, we could only guess at what this lottery could do for our state," Arkansas Scholarship Lottery Director Bishop Woosley said.


"Everyone had an opinion, but no one-the taxpayers who overwhelmingly voted for it, the lawmakers who designed it, the Arkansas Lottery staff and management that worked night and day to get that first ticket up for sale-no one knew for sure what that first day would be like."

Winners have made the Arkansas Scholarship Lottery great! Those include the students that have started college, in the state, this year and those that have already graduated as recipients of a lottery funded scholarship.

Along with the students that have secured and enjoyed the benefits of lottery scholarship funding, the players of Arkansas have won big as well. Since the Arkansas Scholarship Lottery began selling tickets on September 28, 2009, one player from Beebe won $3 Million in Mega Millions®, five players throughout the state have won $2 MILLION each.

Another thirty-five Arkansas players have each won a $1 Million prize. In total to date, the Arkansas Lottery has created forty-three millionaires in the past six years, including the $25 MILLION Powerball® winner from Conway.

The Arkansas Scholarship Lottery has had a multiplier effect for education and the economy of Arkansas. Lottery tickets have funded scholarships that help pay for college degrees. College degrees build talent. Talented citizens help Arkansas compete on the global stage for good jobs and new business.


With every lottery ticket an Arkansan chooses to buy, we have invested in each other and the future of students across the state.

Bishop Woosley, who joined the Lottery staff in July 2009, said part of the gamble in 2009 was an economy still unsteady after a year of recession. "Had we thought more about what was working against us, we might have wished for more time," Woosley said.

"But the mandate of the voters and the General Assembly was clear: Get it done now, Get it done fast, Get it done right. We had just over 1,200 retailers across the state who stepped up to sell our tickets, and they have been the 'driving force' ever since."

To validate the efforts put forth by the retailers, staff and citizens of Arkansas, the $2.63 Billion plus in net ticket sales earned since start-up in September 2009, the vast majority of the ticket sales has gone right back into Arkansas in the form of retail commissions, prizes and scholarships equal to 95 cents of every dollar spent on lottery tickets.

In the past six years, the Arkansas Scholarship Lottery has built a track record of sales far beyond those anticipated on that September 28th morning in 2009. Here is the Arkansas Scholarship Lottery, at six years, by the numbers:

  • $529.9 MILLION* in net proceeds, providing scholarships for more than 200,000 Arkansas residents pursuing opportunities and advancement through higher education at Arkansas's 47 public and private nonprofit colleges and universities; [*Net proceeds earned from Sept. 2009 to August 2015]
  • $2.634 BILLION in net ticket sales;
  • $1.668 BILLION in prizes paid on tickets purchased in Arkansas;
  • Over $1 MILLION in unpaid personal income tax and unpaid child support deducted from claims and returned to Arkansas taxpayers;
  • $11.5 MILLION in Arkansas state income tax and $41.6 million in Federal income tax paid on Lottery winnings;
  • $1.26 MILLION in average daily ticket sales and cashing commissions paid to licensed Lottery Retailers selling tickets in communities statewide.
  • $148 MILLION in lottery retailer commissions earned statewide.


With six years now marked on the calendar , the Arkansas Scholarship Lottery is celebrating its Anniversary with a new look to the future and newer, bigger instant, draw, and multi-state game enhancements. And ad campaigns that say "Thank you!" (look at what we have accomplished together), to the people of Arkansas for playing the Lottery and making higher education a reality for more Arkansas students.

Tickets for our newest game, Lucky For Life went on sale in January of 2015, offering players a top prize of up to $1,000 a day for life. The second level top prize of $25,000 a year for life was just won this month, by a player from Benton, Arkansas. The Arkansas Only game, the Natural State Jackpot just had its second highest prize ever ($345,000), won by a player from North Little Rock. The lottery has proven to be a winning combination of the students and citizens of Arkansas taking home a whole host of benefits from the Arkansas Scholarship Lottery each year. The seventh year is now under way, to add even more to the impressive list of accomplishments that have benefited all of Arkansas over the past six years.

Thank you Arkansas!

SOURCE: Arkansas Lottery.



Proposed Amendments to LCCP for All Operators in Relation to the Prevention of Crime Associated with Gambling

LONDON, UK (Ocober 1, 2015) -- Proposed Amendments to LCCP for All Operators in Relation to the Prevention of Crime Associated with Gambling UNITED KINGDOM (September 30, 2015) -- The Licence conditions and codes of practice (LCCP) form part of the central framework for regulating gambling in Great Britain.

It comprises:

  • mandatory licence conditions
  • social responsibility code provisions, which have the force of licence conditions
  • ordinary code provisions, which, although not mandatory, set out good practice that we expect responsible licensees to follow


Last year we held a detailed review of the social responsibility elements of LCCP. At the time, we announced that we planned to consult separately on elements in LCCP that link to crime. This review of the LCCP therefore focuses on improving practices to best support the first of the three licensing objectives set out in the Gambling Act 2005: to keep gambling free from crime and from being associated with crime.

Proposed amendments to LCCP for all operators in relation to the prevention of crime associated with gambling Link

Link - use this to respond to our consultation.

We have based our proposals on our ten years of experience of how crime links to gambling in Great Britain, and on evidence from our casework.

  • We are proposing changes to the LCCP to improve our regulatory tools to support good practices by licensees and tackle poor practice more effectively.
  • We are seeking views and opinion on some emerging areas in order to inform our thinking as it develops.
  • We are also using this opportunity to consult on an update to our guidance for remote and non-remote casinos The Prevention of Money Laundering and Combating the Financing of Terrorism (third edition).


We are not revisiting any of the areas covered in the last LCCP consultation at this time. This consultation will be of interest to all gambling operators, gambling customers, and to bodies or individuals with an interest in the regulation of gambling. We would like you to share your own evidence and examples of good practice on the topics for consultation. We are also interested in your view of the impact the issues and proposals may have on your business, including how these might be potentially mitigated.

We take your responses seriously. We will look at what you tell us and where appropriate make further changes to our approach. Where this is the case, we may need to consult again on certain topics before finalising our approach.

SOURCE: Gambling Commission


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Sky Betting & Gaming Launch eSports with Betgenius

LONDON, U.K. (October 1, 2015) -- Sky Betting & Gaming has launched a full eSports betting service including both pre-match and live betting through its partnership with Betgenius.

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This month, Betgenius announced the world’s first comprehensive eSports betting service and has already began to sign strategic deals, which will see the sports betting technology leader pave the way for a new revenue stream for betting operators.

According to the recent report by Eilers Research, there’s currently 2.3 million eSports viewers, which is expected to rise to 19.5 million by 2020. The report further claims that the current eSports betting market pulls in revenues of USD$24 million and that by 2020 this will reach USD$1.81 billion worldwide.

Ben Wright, Head of Sports Trading at Sky Betting & Gaming, said: ”The eSports sector is such a fast growing market that we see great potential in this new offering. Our partnership with Betgenius and the new opportunities it provides for our customers is a key part of our vision of making betting better.”

Mark Locke, CEO of Betgenius, said: “Sky Betting & Gaming has been a critical partner in our journey to success, and the launch of their eSports product through Betgenius’ technology solidifies our long standing partnership. We are looking forward to what will be a very exciting time for both teams and carving out another profitable revenue stream.”

SOURCE: Betgenius.


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Research Makes Lottery Case for EquiLottery

KENTUCKY, U.S. (October 2, 2015) -- Lotteries across North America need to feel confident any new game will ensure great returns for the good causes they support. So, over the summer of 2015, we went into the field with our research partners Ipsos to measure the appeal of our lottery game based on the results of live horse racing. And judging from the returns, we’re sure glad we did.

A comprehensive qualitative (focus groups) and quantitative (polling) study of nearly 2,000 Kentuckians shows the immense possibilities when these two products are combined by speaking to the demands of consumers in the 21st Century.

You can see the results of this study by clicking here for a PDF report.

Five Key Takeaways

1. Widespread Appeal - EquiLottery is a game that appeals to all demographics equally, creating no niche and therefore a widespread appeal game. Whether you are 20 or 70 years old, male or female, or from horse rich Central Kentucky or the Eastern and Western parts of the state with little or no horse culture at all, your propensity to play our game is statistically the same.

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2. Revenues - Largely due to this widespread appeal, the revenue projections of this game are very strong. At a minimum of 10% awareness, this game produces an $18m return (8 cents per capita). Building a very feasible 15% market awareness for this game, EquiLottery projects to produce nearly $27m (12 cents PC) in first-year revenues and at 20% awareness nearly $36m (16 cents PC). These ranges are based on the effectiveness of the marketing campaign built around EquiLottery's launch into the marketplace.

3. Stickiness - Players who want to play EquiLottery will play often. A resounding 48% of players would play our game weekly with 34% buying tickets on a monthly basis. Also, the average Kentuckian would purchase 2.2 tickets every time they played.

4. Mobile App Appeals to Non-Traditional Player Segments - Our study shows that 25% of those polled who do not currently play the lottery (and are not morally opposed) will start because our live action lottery product and its mobile app is in the marketplace. That’s higher than what Ipsos has seen compared to other games they have tested, making EquiLottery well positioned to expand the lottery base. And while Millennials scored the same as other groups on appeal and spend scores (which is significant in itself), they gave high marks on several key reasons for liking the game, most importantly the mobile integration of this lottery product.

5. 2 Minute Live Action Excitement - At the core of EquiLottery is the excitement of live horse racing repackaged for the demands of the 21st Century. Through this game, people are able to easily fit a 2 minute horse race into their daily lives rather than a full 5 hour race day, especially when conveniently transmitted through a mobile app or website. This was considered a huge plus by those who were drawn to playing EquiLottery.

For more information, please CONTACT: Brad Cummings, Phone: (502) 644-1454 or Email:

SOURCE: EquiLottery.



'Tis the Season for Scratchers

New Holiday Scratchers™ Arrive in Stores

ALBUQUERQUE, New Mexico (October 6, 2015) -- New Mexico Lottery Holiday Scratcher games arrive in stores today, October 6. Although some may think it's a little early, retail stores are already touting twinkling ornaments dangling on red and gold displays.

This year's five festive Scratchers include:

  • Season's Greetings, a $10 game printed with sparkly silver ink with a top prize of $100,000;
  • Ho Ho Ho 10X features a classy Claus and $50,000 top prizes;
  • Holiday Magic has $25,000 top prizes! Find 3 like colorful holiday icons under the snowy surface to win cash prizes;
  • Holiday Gold 5X glitters with gold ornaments and offers 11 chances to win with top prizes of $10,000; and
  • Holiday Surprise Doubler is decked with cheerful gift boxes and features $1,000 top prizes.


While typically players purchase Scratchers for themselves, many players find they make great gifts for any holiday occasion. Available in more than 1,100 locations, they can be used to fill cards, stockings, or office "in-boxes.".

Last year, New Mexico player Emerson Charley of Shiprock purchased four "Jackpot Party" Scratchers for gifts. Then, just two days before Christmas, he played them and won $50,000! What a great way to "wrap up" his holiday shopping!

Legislative Lottery Scholarships

Since its inception in 1996, the lottery has raised $660 million for education in New Mexico. More than 97,000 students have attended college on Legislative Lottery Scholarships. More information about Legislative Lottery Scholarships is available at

Follow the New Mexico Lottery on Facebook ( and YouTube (

SOURCE: New Mexico Lottery.


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La Fleur’s 2015 Lottery Conclave & Digital Summit Program


  • Tuesday, December 1st – Opening Night Reception (5-7 pm)
  • Wednesday, December 2nd – Conclave Program (8-6 p.m.)
  • Thursday, December 3rd – Conclave Program (8-6 p.m.)
  • Friday, December 4th – Summit Program (9-3 p.m.)


The theme of La Fleur's 2015 Lottery Conclave & Interactive Summit is “Digital 2016.” The 3-day conference will be held Tuesday, December 1-Friday, December 4, 2015 at the Loews Portofino Bay Hotel in Orlando, Florida. The Florida State Lottery is the co-host of the conference. La Fleur’s Magazine will also spotlight the winners of the 2nd Annual Fleurry Best Event Contest.

La Fleur’s conclave will feature 35+ speakers from North American lotteries, vendor partners, ad agencies, digital and ecommerce firms talking about the global lottery industry’s digital future. With billions of dollars currently being spent on players wagering via mobile and web platforms on lottery games, the $284 billion worldwide lottery industry is at a crossroads.

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Millennials demand socializing the transaction process. Time-poor and convenience-starved Over 35s demand a smartphone solution to buying tickets. Retiring boomers can see a new rationale to buy lottery tickets at this life stage.

Lotteries can make an emotional connection with lapsed and non-players by digital marketing. Rebooting Powerball as a new and improved game in October guarantees that higher jackpots are in the future. This presents an opportunity to reach more potential consumers by a social connection through jackpot awareness. A customer has a “lifetime value” by the information gleaned through loyalty and CRM programs.

Since many lotteries are legislatively prohibited from selling online, they are focusing on the digital channel through social media and second-chance programs. Millennials can be reached with “relatable winners,” if younger winner will share their stories in social spaces. Learn how a West Coast lottery has embraced technology in processing/sharing winning stories through a new iPad app. Listen how a Midwest lottery created a unique promotion to drive awareness and create awareness with a new scratch family by a gas station takeover. Discover how experiential is becoming a vital part of marketing, especially to the 18-34 audience. Instead of money, the prizes become sought-after experiences, such as X-games, Walking Dead and VIP concert passes. Domestic and international lotteries will present iLottery case studies.

The 3-day conference will feature a blend of 15-minute presentations, interactive breaks, lottery executive panels and private lottery marketers’ workshop. The first two days of the conference will feature segments on rebooting Powerball 2.0, marketing national bloc lottos, launching new-style draw games, growing scratcher sales, recruiting new corporate lottery retailers  and ad campaigns.

The one-day Interactive Summit will put the spotlight on digital campaigns, social media platform case studies and emerging technology.

Register NOW!


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