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Lottery Insights December Issue
Latest electronic version
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Give Yourself The Edge

A Weekly Snapshot of the Top Lottery and Gaming News Stories


Vol. 81 No. 9 - Monday November 27, 2017

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Camelot Global Appoints Wayne Pickup as CEO Designate

UNITED KINGDOM (November 21, 2017) -- Camelot Global has today announced the appointment of Wayne Pickup as CEO Designate of Camelot Global – taking over from Nigel Railton who has been appointed CEO of Camelot UK, operator of the UK National Lottery.

Wayne is currently the CEO of Lotto New Zealand. He is expected to take on the role of CEO in the first half of 2018 once he has completed his existing commitments. Prior to joining Lotto New Zealand in 2012, Wayne worked on the technology vendor side of the industry, having spent four years at global gaming company, IGT.


Camelot Global is a leading lottery operator, technology and professional services provider with a proven track record of successful public-private partnerships around the world. Most recently, Camelot Global was awarded a 10-year private management contract to run the Illinois Lottery and launched a new online platform for Swiss operator, Loterie Romande. Over the past few years, Camelot Global has also delivered an ambitious transition programme in Ireland, on behalf of Premier Lotteries Ireland, and is responsible for the Irish National Lottery online platform and mobile app.

Bogdan Cenanovic, Chairman of Camelot Global, commented: “I would like to take this opportunity to thank Nigel for his fantastic contribution over the last four years. Under his leadership, we have made excellent progress in positioning Camelot Global as a leader in digital lottery technology and services, with the recent contract in Illinois being a key component for the company’s future success. I would like to wish Nigel all the very best in his new role.

At the same time, I’m very pleased to welcome Wayne to Camelot Global. Wayne has a great reputation in the industry – during his time at Lotto New Zealand, profits have grown by around 50% and digital sales have increased by over 300%. Prior to that, Wayne also worked in European, North American and Asia Pacific lottery markets. Wayne’s experience will be invaluable to Camelot Global’s future ambitions.”

CONTACT: Sarah Icken, Senior Media Relations Manager, Press Office: 020 7632 5711, W:

SOURCE: Camelot Global.



Australian Competition Tribunal Authorises Proposed Combination of Tabcorp and Tatts

SYDNEY, Australia (November 17, 2017) -- Tabcorp Holdings Limited (Tabcorp) welcomes the decision of the Australian Competition Tribunal (Tribunal) to grant authorisation for the proposed combination (Transaction) of Tabcorp and Tatts Group Limited (Tatts).

The Tribunal’s decision to grant authorisation for the Transaction represents a significant step towards implementing the Transaction.


The Tribunal has decided to grant authorisation in respect of Tabcorp’s new application for authorisation of the Transaction (which was filed on 29 October 2017) and also in respect of Tabcorp’s original application which was referred back to the Tribunal for re-consideration by the Full Court of the Federal Court.

The Tribunal stated that the Transaction is likely to result in substantial public benefits and that the detriments identified by the other parties are unlikely to either arise or are not otherwise material.

The Tribunal was satisfied in all the circumstances that the proposed Transaction would result or would be likely to result in such a benefit to the public that the acquisition should be allowed to occur.

The Tribunal’s decision to grant authorisation is subject to only one condition, being that Tabcorp must divest its Odyssey Gaming Services (Odyssey) business in Queensland.

As announced on 18 April 2017, Tabcorp has agreed to sell Odyssey to Australian National Hotels Pty Limited, a subsidiary of Federal Group (subject to the Transaction becoming effective).

The Tribunal will publish the reasons for its decision on 22 November 2017.

The Scheme Meeting, at which Tatts shareholders will vote on the Transaction, is scheduled to be held on 30 November 2017.

Tabcorp continues to work towards implementing the Transaction prior to the end of the 2017 calendar year.

As previously announced, Tabcorp has obtained all necessary State and Territory pre-implementation approvals in relation to the Transaction.

SOURCE: Tabcorp Holdings Limited.



Time to Take Action on Unfair Terms Says Gambling Commission

BIRMINGHAM, UK (November 22, 2017) -- Online gambling firms are being told to review the terms and conditions they have in place before action is stepped up in the New Year to ensure consumers are treated fairly.

This announcement comes as a result of joint work with Competition and Markets Authority (CMA), into unfair terms and misleading practices by online gambling businesses. The CMA has found that many online gambling operators could be breaking consumer protection law, through terms and conditions of bonus promotions that are not clear and instances where they have restricted customer rights and ability to access their own money and winnings.

In relation to promotional offers, some of the concerns include (1):

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  • Restrictions on customers being able to withdraw their deposit balance and any winnings generated from deposits.
  • Consumers being unable to clearly distinguish between play with the bonus balance and the deposit balance, in particular, which balance they are about to play and the terms applicable.
  • Promotion specific play restrictions (eg maximum bet sizes, weighted wagering game requirements) which are not set out clearly to consumers, reserve excessive discretion to the operator, and which can have serious consequences for consumers, including the confiscation of deposits and winnings.
  • Significant conditions in relation to promotions are, more generally, not being provided to consumers in a clear, timely, transparent, non-misleading and prominent manner.
  • In relation to free bets, operators are not honouring these, despite customers having already placed one or more qualifying bets under the promotion.
  • Terms which assume consumers have consented to the use of any personal information (including their name) for promotional purposes for the benefit of the operator.


Gambling Commission Executive Director Sarah Gardner, said: “It is of paramount importance that consumers are empowered to make informed choices about their gambling and that the information available about their rights is correct and clear to them.

“The CMA’s findings have indicated that currently there is an imbalance between gambling firms and consumers – too often weighted in the favour of the operator. The CMA has set out its concerns to the gambling industry – this sets out clearly the changes which online gambling operators need to make to ensure promotions and practices are compliant with consumer protection law.


We have been making it clear to the industry that they need to get their house in order on this. The CMA has now set out clearly its concerns so there is no excuse for operators not to act urgently in the interests of consumers. We plan to step up action in the New Year to ensure that consumers are being treated fairly."

Sarah adds: “Too often we have found that the terms and conditions have been complicated, one-sided and difficult to understand. Addressing this is a priority in our recently launched strategy – a roadmap for a fairer, and safer gambling market. Our work over the next three years will include ensuring greater transparency from gambling firms in the information they make available to their customers and we'll be working with the industry to ensure that consumers can make decisions about their gambling more confidently. ”

Speaking to gambling firms at the Gambling Commission’s annual Raising Standards conference yesterday, the CMA gave advance warning of the changes operators are expected to make following its investigation into a number of gambling businesses.

See the CMA presentation slides and view a video (below) of the speech delivered at the conference.

The CMA will publish the findings once enforcement activity into a number of gambling operators has concluded.



CONTACT our press office on 0121 230 6700 or email:

SOURCE: Gambling Commission.


GLI Banner Goes Live with Player-Favorite Scientific Games Titles


LAS VEGAS and CHICAGO (November 20, 2017) -- SG Interactive, a division of Scientific Games Corporation (NASDAQ: SGMS) ("Scientific Games" or the "Company"), today announced that Petfre (Gibraltar) Ltd. ("") has integrated Scientific Games' interactive games portfolio on its website, forging a new partnership that brings SG Interactive's games to thousands of new players. is now live with Rainbow Riches Pick n' Mix, Rainbow Riches Free Spins, Rainbow Riches Reels of Gold, Raging Rhino® and MONOPOLY Big Event®.

The launch coincides with a promotional campaign, in which players gain one entry to win one of 162 cash prizes totaling £10,000 for every £10 they wager on a Rainbow Riches title.

Petfre will continue to launch SG Interactive content on its website in the coming months, including popular themes such as Zeus® III, Lucky Tree®, 88 Fortunes®, and Spartacus.

Scientific Games will also launch a number of licensed titles, rounding out the offering with instantly recognizable brands. The SG Interactive library also includes innovations such as Big Bet, portrait mode gaming, and an unparalleled omni-channel offering.

Russell Young, Commercial Director at, said, "We're thrilled to announce the launch of SG Interactive titles on our site. This will empower us to reach more players and further expand our engaging content in the online gaming space."

Bob Hays, VP Commercial, B2B, for SG Interactive said, "Our launch with signifies a fantastic new partnership, complete with our unparalleled library of content. We're excited to continue delivering great games from our four studios: Bally®, Barcrest®, Shuffle Master®, and WMS®, to their players."

MONOPOLY is a trademark of Hasbro.  Used with permission.  © 2017 Hasbro.  All rights reserved.All ® notices signify marks registered in the United States.  © 2017 Scientific Games Corporation.  All rights reserved.

About Scientific Games

Scientific Games Corporation (NASDAQ: SGMS) is the global leader in technology-based gaming systems, table games, table products and instant ticket games and a leader in products, services and content for gaming, lottery and interactive markets. Scientific Games delivers what customers and players value most: trusted security, creative content, operating efficiencies and innovative technology. Today, we offer customers a fully integrated portfolio of technology platforms, robust systems, engaging content and unrivaled professional services. For more information, please visit



Investor Relations:

Scientific Games:

Bill Pfund

T: +1 702-532-7663

Vice President, Investor Relations


Media Relations:

Scientific Games:

Susan Cartwright

T: +1 702-532-7981

Vice President, Corporate Communications


SOURCE: Scientific Games Corporation.


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NetEnt Gives Players Chance to Get Closer to the Action with Its Latest Live Casino Game - Mobile Standard Blackjack

STOCKHOLM, Sweden  (November 17, 2017) -- From today NetEnt, the leading provider of digital gaming solutions, offers players a more immersive mobile experience as the company introduces its latest addition to the live casino portfolio with Mobile Standard Blackjack, a mobile-first version of the table classic.

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With HTML5 gameplay and unique touch point table setup, NetEnt Live Mobile Standard Blackjack immerses players into the heart of the casino environment - from the palm of their hand.

Thanks to the table’s close angle design, players are closer to the dealer and the action than ever before. Their chips are simulated on the table, while upgraded streaming facilities ensure all the action is captured in the highest visual quality.

Delivering a more tactile feel with its re-designed betting flows, players will also be able to see all bets and actions, while new features such as pre-decision and sidebets help to ensure it’s the most immersive blackjack experience to date.

Henrik Fagerlund, Chief Product Officer at NetEnt, said: “We are now extending our mobile live casino portfolio and are very excited with the results. Our mission is to develop the player’s favorite mobile live casino, together with our customers.

“Our team has designed the game based on insights from real players, their needs and demands. Players can now enjoy this game like ever before and we’re sure that with our custom-built and optimised features, Mobile Standard Blackjack will be a successful addition to our customer’s live casino offerings with unique opportunities to strengthen every customer’s exclusive brand.”

NetEnt AB (publ) is a leading digital entertainment company, providing premium gaming solutions to the world’s most successful online casino operators. Since its inception in 1996, NetEnt has been a true pioneer in driving the market with thrilling games powered by their cutting-edge platform. With innovation at its core, NetEnt is committed to helping customers stay ahead of the competition. NetEnt is listed on Nasdaq Stockholm (NET-B), employs 900 people and has offices in Stockholm, Malta, Kiev, Gothenburg, New Jersey, Krakow and Gibraltar.




La Fleur’s Magazine Announces 2017 Fleurry Award Winners

ROCKVILLE, Maryland (November 20, 2017) -- La Fleur’s Magazine announced the six lotteries which won La Fleur’s Magazine 2017 Fleurry Awards at its La Fleur’s 2017 LotTECH Connect conference in Austin, Texas. The six winning lotteries were California, D.C., Georgia, Louisiana, Ohio and OLG.

The Fleurry award-winning ads were: California Lottery (Dreams Start in Black”), D.C. Lottery (“Neighborhoods”), Georgia Lottery Corp. (“Aunt Edith”), Louisiana Lottery (“Powerball Millionaire’s Club), Ohio Lottery (Headphones MaxThe Money) and Ontario Lottery & Gaming (“OLG Winners Around Every Corner-Carl”).

There were entries from 42 North American lotteries for the contest. The ads can be viewed online at Lotteries could submit one television advertisement for the contest.

The 2017 Fleurry contest represented a record number of submissions by lotteries. The advertisements receiving the top number of votes were the winners.

La Fleur’s Magazine sent the link to vote to its 5,500+ subscribers. The Fleurry Ad “People’s Choice” Awards originated in 2011. “We were blown away by the creativity and humor exhibited in this year’s Fleurry contest submissions. We love organizing this competition because lotteries get to see what their peers are doing. It is really an inspiration,” said Terri Markle, Publisher, La Fleur’s Magazine. “It is fascinating to watch what is trending in lottery advertising.

SOURCE: La Fleur’s Magazine.




adesso Realises Online Feature for e-Instants Lottery Product on

DORTMUND, Germany (November 20, 2017) -- adesso AG has realised a new online feature for its long-standing customer, Sächsische Lotto GmbH or Sachsenlotto, for short. As of now, lotto players on the platform can also play an online variant of the popular instant tickets. An innovation in internet distribution for the lottery business.

The popular instant ticket segment at lottery outlets ranges from 1-euro cards to 2 and 5-euro cards, right up to premium "Platin 7” cards for 10 euros. adesso has now utilised technology to take these four well-known instant tickets to the internet. This means that lotto players can now also play the e-instants online – according to a consistent, guaranteed prize schedule.

The new digital gaming offer provides lotto players with the opportunity to play regardless of lottery outlet´s opening hours. More and more customers are now using the interactive variant of the instant tickets on the website. adesso has developed a solution that has been seamlessly integrated into Sachsenlotto’s operating processes and existing systems.


At the same time, this lotto product has been implemented on the internet sales channel in compliance with all regulations, that is, in compliance with the law.

Mark Krannich, project manager at adesso, says: "We have carried out the technical implementation of this project for Sachsenlotto in line with the ‘Responsible Gaming’ guidelines. The player can trust that the e-instant ticket will work according to the same criteria as the paper instant tickets sold at the retailers.”

The new online product is one component of the in|FOCUS 360 solution, Sachsenlotto’s direct customer platform, which was implemented by adesso. In principle, the technological realisation of the online scratch card feature will work for any lottery operator – and irrespective of existing system environments.

After the first few weeks of live operations, Sachsenlotto managing director Siegfried Schenek is satisfied with his new online product: "The start phase has shown us how well the new product is being received by our customers. Our long-standing IT partner adesso has developed a reliable addition to our internet sales channel.”


adesso is one of the leading IT service providers in the German-speaking area and focuses its consulting and software development activities on the core business processes of companies and public authorities. adesso’s strategy is based on three pillars: the deep industry-specific know-how of its staff, the comprehensive expertise in technology and the application of reliable methods in software implementation projects. Following this approach, adesso develops superior IT solutions, which enhance the competitive position of a company.

adesso was founded in Dortmund in 1997 and employs more than 2,600 members of staff. The share is listed on the regulated market. Some of the most important customers are Allianz, Commerzbank, Münchener Rück, Hannover Rück, Bosch, Union Investment, Westdeutsche Lotterie, Swisslos, Zurich Versicherung, DEVK, DAK, Medizinischer Dienst der Krankenversicherung (MDK-IT), DZR Deutsches Zahnärztliches Rechenzentrum, TÜV Rheinland and Beschaffungsamt des Bundesministeriums des Innern.

For additional information, please visit

SOURCE: adesso AG.



Camelot Appoints Nigel Railton as UK CEO

Operator Outlines Plan to Return the National Lottery to Growth and Announces Half-Year Financial Results

UNITED KINGDOM (November 21, 2017) -- Camelot UK Lotteries Limited (‘Camelot’) has today announced that Nigel Railton has been appointed as permanent CEO of the company, charged with returning The National Lottery to growth. Camelot has reported total National Lottery ticket sales of £3,280.4 million for the first half of the 2017/18 financial year – a fall of 3.2% on last year’s first-half performance but in line with the company’s expectations.

Camelot has also provided an update on the strategic review that it announced in June this year. The wide-ranging review, which Nigel has been conducting on behalf of Camelot’s Board over the summer, will enable the operator to get The National Lottery back into growth and raising as much money as possible for Good Causes.


Jo Taylor, Chairman of Camelot, said: “I am delighted to see Nigel appointed as the CEO of Camelot UK. He has a wealth of experience, a proven track record and is passionate about the role that The National Lottery plays in society. He is also uniquely qualified within the international lottery community, having been in a senior management position for over 19 years, as a CEO and formerly in strategy and finance.

Under Nigel’s leadership, the new executive team at Camelot has recently concluded a thorough strategic review and designed a clear execution plan to put the business on a path to responsible and sustainable growth.”

Commenting on his appointment, Nigel Railton said: “It’s a privilege to have been given the opportunity to run Camelot’s UK business. As operator of The National Lottery, we’re a company like no other – a commercial organisation that raises billions of pounds for the public good.

Coming off the back of last year’s disappointing sales performance ¬– and in the face of the very real threat posed by intensifying competition from the wider gambling sector, which benefits from significant taxation advantages, and continuing doubts over the economy – I don’t underestimate the challenge ahead of us. It is going to take some time to turn things around.

However, given the areas for improvement that we’ve identified during the strategic review, Camelot’s impressive track record of success over the long term and the first-class team that I’ll be working with, I firmly believe that we have an excellent platform to get The National Lottery back where it should be next year – in growth, creating more winners than ever before, and delivering even more money for the millions of people and thousands of communities for whom National Lottery funding is so crucial.”

Subject to regulatory approval where necessary, Camelot’s plan to return The National Lottery to growth will be based on four main principles and will reflect the company’s longstanding commitment to responsible play and player protection. The four principles are: improving its range of games; investing to enhance its retail offering; upgrading its digital capabilities; and reinvigorating The National Lottery brand.

An improved range of games

  • Camelot will make its games stand out from the crowd – and each other – by positioning EuroMillions, Lotto and Thunderball as distinct products, with prizes and prices to suit different needs and pockets.
  • Lotto is the UK’s best-selling lottery game but Camelot has listened to feedback from players and, in 2018, plans to make changes to the game to give them a better winning experience. It is currently testing a number of possible game options, all of which could be introduced without needing to change either the price or number matrix.
  • Camelot will introduce a Tuesday Thunderball draw in the New Year to address the needs of players who value smaller, more frequent wins.
  • Camelot will launch EuroMillions HotPicks – a variation on its popular Lotto HotPicks game – in early 2018 to offer further choice and value to players.
  • Given the growing number of players who dream of long-term financial security rather than big jackpots, Camelot will explore ways of satisfying this demand with an annuity-style game.
  • Camelot will modify its range of in-store and online instant win games to give people greater choice and better access to the games they really want to play.


An enhanced retail offering

  • Camelot’s established network of 46,000 retail partners throughout the UK ensures that The National Lottery is convenient to play.
  • However, the retail landscape is constantly changing, so Camelot will adapt its market presence to better reflect the different ways in which people are shopping. Priorities include making National Lottery games available at self-checkout, as well as in discounters whose market share has grown considerably in recent years.
  • Camelot will double the size of its sales force to help it forge stronger relationships with its retail partners.
  • Camelot will invest £20 million in retail initiatives designed to boost levels of engagement and improve in-store display, merchandising and game availability – all of which will help retailers to make the very most of having The National Lottery in their stores.


An upgraded digital capability

  • With over 10.5 million registered players, is Europe’s largest online lottery in terms of sales and one of the top e-commerce sites in the UK.
  • The pace of change in digital, however, is considerable and so Camelot will invest to ensure that it continually improves the customer journey and experience with enhanced functionality to make playing National Lottery games online as easy as possible.
  • Following on from its recent launch of the full version of The National Lottery App for Android – instantly making National Lottery games available to millions more smartphone users ¬– Camelot will continue to improve players’ mobile experience.
  • Camelot will upgrade its CRM to keep pace with improvements in customer marketing and personalisation to make its content more useful, relevant and less intrusive.
  • Camelot will continue to invest to make its digital platforms even more robust and secure for players.


A reinvigorated National Lottery brand

  • Since its launch, The National Lottery has become part of the fabric of UK society but the unique role it plays has become less evident in recent years. Camelot will change this by making The National Lottery and its purpose far more relevant and visible.
  • As part of this, Camelot will place greater marketing emphasis on promoting a more unified and overarching National Lottery parent brand.
  • Working with the National Lottery Distribution Bodies, Camelot will deliver a clear brand – ‘One National Lottery’ – with one voice to more effectively communicate the uniqueness of The National Lottery and the life-changing good that it does.
  • Camelot will continue to fulfil its mission to ensure that ‘lots of people play a little’ by making the best use of the detailed player segmentation data it holds to attract the broadest player base possible.
  • Camelot will continue to invest substantially in player protection initiatives to meet the high standards expected of The National Lottery.


In tandem with today’s strategic review update, Camelot has announced that total National Lottery ticket sales for the six months from 1 April to 23 September 2017 were £3,280.4 million, a decrease of 3.2% on last year’s first-half performance. During the period, Camelot generated direct returns for National Lottery Good Causes of £746.6 million1, 4.7% lower than the corresponding six months last year. The National Lottery has now delivered over £37 billion for Good Causes, enabling more than 525,000 individual awards to be made across the UK – the equivalent of around 185 life-changing projects in every community.


Camelot awarded £1,861.8 million in prize money to players over the half-year, creating 144 new millionaires in the process. The National Lottery has now awarded over £65 billion in total prize money since launch and created more than 4,750 millionaires across its range of games. Combined with the Lottery Duty it pays to the Government and the commission earned by its retail partners, Camelot continues to return around 95% of all revenue back to winners and society.

Announcing the results, Nigel Railton said: “A fall in sales is never welcome but, as we announced in June, we did anticipate a further sales decline this year – so our performance over the half-year is in line with expectations. Despite the challenges we’ve faced, we succeeded in returning almost £2.6 billion to Good Causes and players in just six months – underlining the massive difference that The National Lottery continues to make to the lives of people and communities throughout the UK.

Everyone at Camelot is fully committed to ensuring that this success story continues, so I’m really encouraged that we’re now seeing early signs of improvement as a result of what we’re doing – and that gives us a great springboard to return to growth next year.”


(1) Figures do not include investment returns on National Lottery balances, which are reported separately.


For further information, please CONTACT: Camelot Press Office: T: 020 7632 5711.

SOURCE: Camelot UK Lotteries Limited.



Lottería Chaqueña Trains It's Sales Network on the On-Line Games Platform

ARGENTINA (November 20, 2017) -- Authorities of Lotería Chaqueña and the borrowing firm Ivisa SA offered training to agents and subagents of the metropolitan area on the operation of an online gaming platform, which has been subjected to a series of pilot tests for its full implementation throughout the provincial territory.

Attentive to the evolution evidenced by the ludic market, mainly the irruption of new technologies, the need to respond to the demands that arise in the field of gambling was manifested," remarked the president of Lotería Chaqueña during the day of training that was developed at the headquarters of the Association of Agents and Sub-agents.


Brugnoli explained that state intervention was motivated by the proliferation of online betting offers, exploited by international companies that through diverse websites and high-reach communication strategies managed to position themselves with strength throughout the world.

"Today, anyone who has a computer or a smartphone can play on these pages that are exploited by foreign companies that do not tax in the country and much less in the Chaco," explained the owner of Lotería Chaqueña.

Fight the illegal game

In view of this situation, the Chaqueña Lottery Board began to design strategies for the implementation of online games, in order to assume the full regulation of this market at the local level. "There is a firm decision to combat all expression of illegal gambling, since the only body authorized to regulate and exploit gambling in the province is Lotería Chaqueña," Brugnoli stressed.

The first experience to advance with the regulation of this illegal market was given by the creation of a website that offers a wide range of on-line recreational products, regulated by Lotería Chaqueña through its sales network.

That is why during the last weeks a cycle of trainings began to the network of agents and subagents, tending to oil the mechanisms of implementation of this novel tool, which will allow to give a first and fundamental step forward in the control and regulation of a market in frank development and expansion.

SOURCE: Lotería Chaqueña.


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The Massachusetts Gaming Commission Receives Preliminary Study of Patrons’ Use of PlayMyWay Program at Plainridge Park Casino

Analysis finds program enrollment is mainly stable and associated with less gambling activity

BOSTON, Massachusetts ((November 21, 2017) -- Today, during a public meeting, the Cambridge Health Alliance, Division on Addiction (CHA) presented the Massachusetts Gaming Commission (MGC) with a preliminary analysis of patrons’ use of the PlayMyWay (PMW) play management system at Plainridge Park Casino (PPC).


CHA was contracted by MGC to provide a comprehensive, independent, and objective analysis of the PMW test program to determine its overall effectiveness. This report is part of a multi-year research and evaluation agenda.

The research describes the initial use patterns of PMW and provides a first look at how using PMW relates to gambling activity.

Launched on June 9, 2016, at PPC, the PMW program is an innovative budgeting tool designed to allow customers the ability to monitor the amount of money they spend on electronic gaming machines, and to inform their decision to continue or stop play.

A first-of-its-kind initiative in the United States, this pilot program is part of a comprehensive approach to responsible gaming strategies implemented by the Gaming Commission.

PMW is intended to help players make decisions about their gambling, allow them to monitor and understand their gambling behavior in real time, and provide information to support their choices.

The PMW program is one of the several tools included in MGC’s wide-ranging and unique responsible gaming framework known as GameSense.

The preliminary study conducted by CHA includes a basic epidemiology of Marquee Rewards Card gambling records that provides sample characteristics, game characteristics, cash activity and gambling activity information.

The PMW records provided CHA with information about players’ budgets and notification activity. Methodologies include the collection of de-identified player data.

Key findings include:

  • Of the 101,024 Marquee Rewards® cardholders who gambled at Plainridge Park Casino during the study period, 8.8% (8,856) enrolled in PMW. CHA identified three primary groups of enrollees: 85.2% stable (i.e., enrolled in PMW and remained enrolled in the program for the period of this study); 1.3% erratic (i.e., enrolled, un-enrolled, and were enrolled in PMW at the end of the study period); and 13.5% dropouts (i.e., enrolled in the program, but at the end of the study period were un-enrolled from the program).
  • PMW users had significantly more cash activity than non-users on slot machines and electronic table games. For example, during the entire study period, PMW users inserted significantly more cash into slot machines than non-users (difference of means = $620.50, p < 0.01). They also withdrew more funds than non-users (difference of means = $692.31, p < 0.01).
  • With respect to gambling activity, PMW users tended to wager less money as well as lose less money per day compared to non-users. Whereas the median PMW-user wagered $347.80 and lost $47.50 per day, their non-user counterparts wagered $485.30 and lost $62.90.
  • Overall, slightly less than two-thirds of all PMW users (63.0%) never exceeded their budgets; just over one-third of all users (37.0%) exceeded their budgets at least once during the study period.
  • The vast majority of PMW users were from Massachusetts (78.4%) and other New England states. The PMW users had an average age of 54 and were significantly younger than the non-users. PMW and non-users visited PPC an average of 6.5 and 6.8 times, respectively, during the study period.


MGC Chairman Steve Crosby said, “Evaluation is a key component of any responsible gambling program to ensure that objectives are initially met and most importantly remain effective. I would like to commend Plainridge Park Casino for their extraordinary commitment to the successful implementation of this pilot program and their ongoing cooperation on this evaluation.


As part of our overall responsible gaming strategy, we want casino patrons to have access to real-time information that supports safe levels of play,” said Mark Vander Linden, MGC’s Director of Research and Responsible Gaming. “The PlayMyWay program does not exist anywhere else in the country, and we are encouraged by the preliminary study on its impact. The Commission can now make data-driven decisions about how to improve its long-term effectiveness and usability. ”

This test program is currently offered to Marquee Rewards ® Card members at PPC. Marquee Rewards ® players have the opportunity to enroll in the program at any slot machine, GameSense Kiosk or at the GameSense Info Center located inside the casino. The computerized program prompts cardholders to voluntarily choose a daily, weekly, and/or monthly budget to track their spending at PPC. Once enrolled, patrons receive automatic notifications as they approach 50% and 75% of their spent budget. Players also receive a notification when they reach 100% of their budget, and if they continue to play, they will receive notifications at 25% intervals. This program is strictly voluntary and a player can un-enroll or adjust the budget(s) at any time. A player also can choose to stop at any point or keep playing.

Read the full report

About Cambridge Health Alliance, Division on Addiction

Cambridge Health Alliance’s Division on Addiction strives to alleviate addiction-related social, medical, and economic burdens through research, education, training, and outreach. It is part of a community health system committed to providing high quality care in Cambridge, Somerville and Boston’s metro-north communities. CHA has expertise in primary care, specialty care and mental health/substance use services, as well as caring for diverse and complex populations. It includes three hospital campuses, a network of primary care and specialty practices and the Cambridge Public Health Dept. CHA is a Harvard Medical School teaching affiliate and is also affiliated with Harvard School of Public Health, Harvard School of Dental Medicine and Tufts University School of Medicine.

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About GameSense

GameSense is an innovative and comprehensive Responsible Gaming strategy adopted by the Massachusetts Gaming Commission as part of its mission to encourage responsible play and mitigate problem gambling.

GameSense combines recommendations on responsible gaming techniques with interactive tools and exhibits meant to engage patrons at Massachusetts casino gaming facilities and online at Each gaming establishment is required by statute to provide on-site space (the GameSense Info Center) for player education. There, patrons can learn about myths associated with gambling, the odds of the games they are playing, take a break, and seek support from a GameSense Advisor. The Commission is working with casino operators to ensure that responsible gaming signage and information is available to direct patrons to the GameSense Info Center.

About MassGaming

The mission of the Massachusetts Gaming Commission is to create a fair, transparent, and participatory process for implementing the expanded gaming law passed by the Legislature and signed by the Governor in November, 2011. In creating that process, the Commission will strive to ensure that its decision-making and regulatory systems engender the confidence of the public and participants, and that they provide the greatest possible economic development benefits and revenues to the people of the Commonwealth, reduce to the maximum extent possible the potentially negative or unintended consequences of the new legislation, and allow an appropriate return on investment for gaming providers that assures the operation of casino-resorts of the highest quality. For more information on MGC, please visit or connect and share on Twitter (@MassGamingComm) or Facebook

SOURCE: MGC Communications.


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EveryMatrix Awarded Malta Gaming Licence for Greentube Games

MALTA (November 22, 2017) -- We are thrilled to announce that EveryMatrix has been granted a Class 1 on 4 license by the Malta Gaming Authority. This license gives our company the opportunity to handle the distribution of Greentube games to its business partners operating under Maltese jurisdiction.

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Greentube, the global interactive unit of NOVOMATIC, is a leading developer and supplier of RNG content. Besides NOVOMATIC blue chip slots such as Book of Ra deluxe, Lucky Lady’s Charm deluxe, Sizzling Hot deluxe, a wide spectrum of the Greentube’s casino games portfolio is available via EveryMatrix casino platform as per the agreement announced earlier this year.

“Being now licensed in Malta, our company will be able to fulfil the requests it has received for Greentube’s products in the best possible manner. The recent addition enables

EveryMatrix to fully support the continuously growing demand for premium casino content.” said Ebbe Groes, EveryMatrix CEO.

The impressive Greentube game portfolio is part of our CasinoEngine platform, the largest casino aggregator in the world, integrating more than 60 gaming vendors delivering over 5,000 games that can be plugged remotely in external wallets via a single API, or as part of an EveryMatrix turnkey solution.

“CasinoEngine brings along a wealth of content which permits operators to choose the best for their online casinos. It can be directly integrated into client platforms and includes a 2nd generation bonusing tool with unprecedented flexibility among many other value-added services. By offering such a rich platform, EveryMatrix managed to secure as clients established Maltese based companies like Tipico or Dragonara Casino, along with other important operators such as Norsk Tipping, 188Bet UK, and K8.” added Ebbe Groes.

Today, EveryMatrix is a true B2B company servicing over 70 diverse and growing set of clients. Our clients may take the sports, casino and payment products with our front-end or they can easily build their own, they can use our gaming platform or seamlessly integrate our products into their own, and they can operate with our gaming licences or use their own licences. EveryMatrix has a constant interest to adapt and conform to the local regulatory frameworks in the European market securing licences in several reputable jurisdictions, including the United Kingdom, Malta, or Denmark.

SOURCE: EveryMatrix press release.



CasinoCoin Announce Move to New Blockchain

Technology upgrade will better position cryptocurrency for further growth and adoption

ISLE of MAN (November 22, 2017) – CasinoCoin (CSC), the open source, peer-to-peer cryptocurrency designed specifically for the regulated online gambling industry, will initiate a substantial upgrade to its current technology by moving onto a new blockchain that better positions it as the cryptocurrency of choice for users and operators.

There are several reasons behind the move to the new CasinoCoin blockchain. Liquidity of the coin will be increased from 40 million to 40 billion, allowing for greater scaling without the need to fractionalise the coin.

Additionally, the new CasinoCoin blockchain is more technologically advanced, based on the Ripple technology infrastructure which has received institutional support from many of the world’s leading banks. It features additional functionality including faster transaction times, capable of processing up to 1,000 transactions per second.

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John Caldwell, Director of Advocacy for the non-profit Foundation supporting CasinoCoin growth, said: “The move to a new CasinoCoin blockchain will better position us to push forward with our goal of becoming the cryptocurrency of choice for the regulated gambling industry, and places us in line with current technology.

“The past few months have been spent putting a new team in place, raising awareness in the gambling industry and now transferring CasinoCoin to a new, more robust blockchain.

“We are confident that CasinoCoin has the team and technology in place to have a truly transformative impact on the regulated online gambling industry.”

The move to the new blockchain will be managed manually to ensure optimal security, and the transition to the new blockchain, beginning at midday GMT on November 25, 2017 and completing at midday GMT on February 14, 2018, will be executed with full transparency.

Anyone who is already in possession of CasinoCoin should visit this page to learn more about how the blockchain upgrade process will work. The CasinoCoin team will also be answering questions on Reddit and Discord.

All CasinoCoin that are moved onto the new blockchain will have their transaction IDs displayed on a web page to prove those coins were moved during the process. Those coins not moved onto the new blockchain by this date will be used by CasinoCoin’s non-profit Foundation to support continued operations, marketing and development.

Last month, the non-profit Foundation of CasinoCoin announced the appointment of several senior industry professionals to its newly-established advisory board, including Lee Fenton, CEO of Gamesys, Britt Boeskov, CPO of Kindred Group and Sam Hobcraft, CEO of OPL Gaming Group.

About CasinoCoin

CasinoCoin (Ticker: CSC) is a cryptocurrency that is being continually developed, specifically with the legal, regulated online gambling business in mind. In addition to world class speed and scalability, CasinoCoin developers are currently working on features that put operators and gambling customers first. KYC (Know your customer), AML (Anti-money laundering), Responsible Gambling and other regulatory first considerations have been built in to CSC at the technology level from the start.

SOURCE: CasinoCoin.


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French Regulator Reports Quarterly Review of the Online Gaming Market - 3rd Quarter 2017

FRANCE (November 10, 2017) -- The French regulator ARJEL released its official report for the third quarter results last week.


The report showed a positive outcome for Q3 with the market targeting its objectives and then some. The positive results included several highlights with active tournament players up by 9%, overall poker revenues increased 11% to Euro 58 million and cash game revenues expressing a 5% gain, the best it’’ s ever been in the last six or so years.

The market was also impressed with its weekly active players. These figures were up by 26% to 301,000 active players on a weekly basis. Predictions with the online poker pool remains optimistic with France agreeing to enter with other regulated jurisdictions in the European nation even though weekly active poker accounts were at an all-time high with an 8% increase. The increase with poker accounts put a stop to the last four quarter downslide.

French operators cut bonuses by about 9% for Q3 which saves on marketing revenues while sports betting was up by 23% to Euro 549,000. Sports betting revenues increased to Euro 106 million with football claiming rights for 60% of those totals.

Quarterly Review of the Online Gaming Market - 3rd Quarter 2017



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American Gaming Association CEO Highlights Two-Track Strategy to Legalized Sports Betting At National Conference

Ahead of Dec. 4 Supreme Court oral arguments, AGA’s Geoff Freeman details legal and legislative paths to sports betting

WASHINGTON, DC (November 14, 2017) -- American Gaming Association (AGA) President and CEO Geoff Freeman outlined AGA’s two-track strategy to a regulated sports betting market in the United States today at the Sports Betting USA Conference in New York.

At the first-of-its-kind conference in the United States, Freeman detailed AGA’s strategy that sets its sights on both the courts and Congress ahead of the December 4th oral arguments that pit New Jersey against the Professional and Amateur Sports Protection Act (PASPA) – legislation which currently bans full-fledged sports betting outside Nevada.


“AGA has long pursued a two-track strategy as a pathway to legalized sports betting,” said Freeman. “Working through the courts and through Congress, I am confident we can overturn this failed federal ban and give American sports fans the ability to legally wager on the teams they follow.”

Last November, AGA filed an Amicus brief calling on the U.S. Supreme Court to accept New Jersey’s challenge to PASPA. In September, AGA helped West Virginia recruit 19 other states to sign onto a brief arguing the federal ban on sports betting was unconstitutional.

In addition to the ongoing work in the courts, AGA has continued to pursue its legislative strategy. This includes educating members of Congress on the dangers of an illegal sports betting market and the benefits of a regulated market, building and expanding a broad-based coalition of supporters, and aligning key stakeholders who have a critical role to play in a regulated sports betting market.

Prior to PASPA’s 25th anniversary at the end of October, the Washington Post released new polling that shows a “55-percent majority approve of legalizing sports betting on pro sporting events, a flip from almost a quarter century ago.” According to the Post, “support for legalization is highest among those who’ve placed a sports bet in the past five years (84 percent), and its nearly as high among fans who have played in a fantasy sports league (79 percent), avid sports fans (70 percent), men (63 percent), people with household incomes of $100,000 or more (61 percent) and pro football fans (60 percent). There’s little partisan difference on the issue, with 52 percent of Republicans and 57 percent of Democrats in support of legalizing sports gambling.”

About AGA: The American Gaming Association is the premier national trade group representing the $240 billion U.S. casino industry, which supports 1.7 million jobs in 40 states.  AGA members include commercial and tribal casino operators, suppliers and other entities affiliated with the gaming industry.  It is the mission of the AGA to be the single most effective champion of the industry, relentlessly protecting against harmful and often misinformed public policies, and paving a path for growth, innovation and reinvestment.

SOURCE: American Gaming Association.


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