Advertising
Betting And Gaming Council Give Voice to Punters and Industry Workers Before Select Committee
U.K. (July 13, 2023) — Betting and Gaming Council Chief Executive Michael Dugher urged MPs to remember the 22.5m punters who enjoy a regular bet during his evidence to the Culture, Media and ...
Ban on Untargeted Advertising for Remote Games of Chance Entered into Force
THE HAGUE, Netherlands (July 4, 2023) — On July 1, the ban on untargeted advertising for remote games of chance came into effect. The aim of the ban is to better protect vulnerable groups, in...
Report Recommends the Australian Government “Prohibit All Online Gambling Inducements and Inducement Advertising”
SYDNEY, NSW, Australia (July 10, 2023) — According to local media reports the racing industry and betting companies risk losing hundreds of millions of dollars in revenue if a recommendation ...
ASA Rules Ladbrokes Ad Included an Individual Who was Likely to be of Strong Appeal to Under-18s
Ad description A promoted tweet for Ladbrokes, seen February 2023, contained an image that featured Jake Paul. The caption stated, “[boxing glove emoji] @TommyTNTFury beat @JakePaul by split deci...
Sports Partnerships and Gambling: the ANJ Presents Guidelines and Recommendations
The sports partnership of legal gambling operators in France has increased by 20%, from 34 million euros in 2022 to 40.7 million expected in 2023. To this amount were added, in 2022, 15 million eur...
Cricket Star Dinesh Karthik is Next to Join Forces with Win Millions Lotto to help Indian Charities
The cricketing superstar kicks off Win Millions Lotto’s star-studded cast of partners – with fans given the chance to win life-changing money London, Mumbai (June 14, 2023) — Cricket ent...
The Australian Government Has Been Urged to Clamp Down on Gambling Advertising – Parliamentary Inquiry Expected This Week
SYDNEY, Australia (June 12, 2023) — According to local media reports the Australian government has been urged to seize a once-in-a-generation opportunity to clamp down on gambling advertisi...
New York Lottery Uses AI to Help Players Picture Jackpot Fantasies
McCann New York pioneers the brand-safe AI for the socially driven campaign LONDON, U.K. (June 9, 2023) — Everyone who plays the lottery dreams of what they’d do if they won – but som...
Ksa Chairman Speaks at the Gaming Conference in Holland
THE HAGUE (June 8, 2023) — René Jansen, chairman of the Gaming Authority (Ksa), gave a speech this morning at the annual conference of Gaming in Holland. Ban on untargeted advertisi...
ASA Rules that Gambling Ad Appeared in the Context of a Web Page That was Directed at Those Younger Than 18 Years
ASA Ruling on Eaton Gate Gaming Ltd t/a Kwiff Ad description A display ad for Kwiff, a gambling app, seen within a news article about the Junior Blues on the Portsmouth FC website on the 15 Decembe...
Ban on Foreign Gaming Companies Advertising in Norway Appears to Have Had the Desired Effect
Now fewer Norwegians have gambling problems NORWAY (June 10, 2023) — Approximately 1.4 per cent of Norwegians are addicted to gambling, according to Norwegian Health Information. Now it seems...
EL Advertising Awards 2023: Nederlandse Loterij Awarded Top Prize
Sibenik, 7 June 2023 – Whether it’s a new product, game, or campaign, the bi-annual EL Advertising Awards showcase the top lottery advertisements in Europe. The top prize – the EL Grand P...
FUN88’S Ongoing Newcastle United Partnership Evolves as Its Official Asian Betting Partner
United Kingdom (June 77, 2023) – FUN88 has redefined its association with English Premier League (EPL) football club Newcastle United as its Official Betting Partner for Asia, as a six-year long ...
UK’s National Lottery Campaign Tells a Love Story Spanning Three Decades
The ad showcases how a couple’s relationship intertwines with the lottery UNITED KINGDOM (June 2025) — The U.K.’s National Lottery has been running for nearly 30 years, and its latest...
New N.C. Education Lottery Campaign Collects Inspiring Stories in Education
Raleigh, NC (June 5, 2023) — The North Carolina Education Lottery announces the launch of a new initiative called “Moving North Carolina Students Forward” that will collect inspiring mom...
Government Warns Industry About Going Quiet on Gambling Harm Messaging in TV Ads
SYDNEY, Australia (June 6, 2023) — The NSW Government is calling on wagering operators to ensure responsible gambling messages are communicated effectively in advertising. The announcement co...
A Primer on Gambling Advertising Laws
USA (May 24, 2023) — Currently, six states of the Union have sanctioned online casino gaming within their borders. Twenty-four states and the District of Columbia now allow online sports bett...
Hoosier Lottery Player Could Win NASCAR Powerball® Playoff
The grand prize winner will win $1 million at NASCAR Cup Series Championship Weekend INDIANAPOLIS (May 26, 2023) – Powerball® and NASCAR® have partnered to launch a new national promotion. The...
The Need for Speed: Continent 8 Technologies Teams Up with TT Legend Conor Cummins
Isle of Man-based global infrastructure provider to sponsor local rider for the rest of the race season including the upcoming TT Isle of Man (May 24, 2023) – Continent 8 Technologies, the award...
Unibet Operator Fined $60,000 for Illegal Advertising
SYDNEY, Australia (May 23, 2023) — Wagering company Betchoice, trading as Unibet, has been convicted and ordered to pay fines of $60,000 plus costs for offering illegal gambling inducements t...
Experience the Thrill of Endless Possibility With The New ‘Your Ticket to Possible’ Campaign from the Connecticut Lottery
Maryland (May 22, 2023) — The Connecticut Lottery Corporation, through its partnership with Decker, a strategic and creative advertising agency, and Makiaris Media, have launched Your Ticke...
