Incentive Games Team Up with bet365 to Launch $10 Million ‘Mega March Bracket Challenge’

(March 16, 2023) — Incentive Games, the games industry’s leading free-to-play developer, has once again teamed up with bet365 – to launch an astonishing $10 million jackpot for the 2023 NCAA Championship.

A leaderboard and prizes will also be available, based on points earned for correct predictions, paying the top 5000 leaderboard places.

The predictor game, which is free to play, simply challenges users to predict results during March’s legendary NCAA tournament, with a top prize of $100,000 up for grabs.

But a perfect bracket wins up to $10,000,000.

The Bracket Challenge game is free-to-play to all new and eligible customers in New Jersey, Virginia, Colorado, Ohio, Mexico and New Zealand.

Customers must be aged over 21 and verified for entry by bet365. One entry per person.

John Gordon, CEO and co-founder of Incentive Games, said: “This is yet another slam dunk game for bet365, to help the brand stand out and acquire new customers in North America.

“I am particularly with the ground-breaking UX/UI: well-done Incentive and bet365 design and product teams. Nothing but net!”

A Spokesperson at bet365 said: “Every expert is giving their opinion, but now it’s your chance to predict the outcome of this Mega March Bracket Challenge!

“The build-up to this iconic championship is exciting enough, and we hope the prospect of potentially winning a $10 million only enhances that excitement!

“Be sure to check the bet365 leaderboard as games pass and good luck to all bet365 customers!”

About Incentive Games:
When it comes to customer acquisition and retention, Incentive Games is best in class – but not like that annoying kid at the front who thinks the teacher is his friend.
Our approach is simple: create sports-related, casino-style, free-to-play games that help our clients achieve their goals.
It’s not Chemical Engineering. Although one of our chief boffins actually is… Or so he claims.
At Incentive Games, our industry-leading data and analytics allow us to fine-tune products to ensure maximum performance.
There’s games – and then there’s Incentive Games…

About bet365
bet365 is the world’s largest online sports betting company with annual sportsbook revenues of almost $4 billion and over 6,000 employees around the globe. On its world-class proprietary product, bet365 offers the industry’s widest range of ‘in-play’ sports betting events with over 75 sports covered and over 780,000 events being live video-streamed annually to 88 million registered customers from over 160 countries across the world.

Cultural and linguistic zones around the globe are serviced using geo-specific content and 21 different languages to enhance the customer experience, which is further improved through the offering of 23 different deposit currencies and 50 payment methods.

SOURCE: Incentive Games.