Charlotte Hornets Announce Exclusive Mobile Sports Betting Partner

November 20, 2023 | Sponsorship

Charlotte, North Carolina (November 20, 2023) — Now that online gambling is legal in North Carolina, teams across the Tar Heel state are maneuvering the unexplored landscape with new partners...

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Gold Coast Titans Launch The Lottery Office Partnership

November 6, 2023 | Sponsorship

Gold Coast, Queensland, Australia (November 3, 2023) — In a landmark day for the Gold Coast Titans, the club have today launched their 2024 home uniform, a new principal partner in The Lotter...

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Chile, Sports Betting Limit Affects Soccer Sponsorships

September 27, 2023 | Sponsorship

CHILE (September 22, 2023) — Chile, sports betting limit affects soccer sponsorships. Chile’s new limits on the sports betting industry leave soccer teams with fewer sponsors and reso...

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Eredivisie Women Strike Agreement with Nederlandse Loterij’s Subsidiary Betting Brand Toto

September 3, 2023 | Sponsorship

Toto has been named the principal partner of Eredivisie Women. The Netherlands (August 31, 2023) — The Netherlands-based lottery firm, Nederlandse Loterij’s subsidiary sports betting brand,...

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CAIXA and Lotteries Announce More Than R$68 Million in Sponsorships for Sport

September 1, 2023 | Sponsorship

Bank consolidates itself as the main supporter of Brazilian athletics and parasports, in addition to formalizing a partnership with Novo Basquete Brasil BRAZIL (August 28, 2023) — CAIXA and t...

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VGCCC Demands Wagering Providers Cease Club Sponsorship Inducement Practice

August 30, 2023 | Sponsorship

MELBOURNE, Victoria (August 29, 2023) — Sporting clubs must also be mindful of community expectations around encouraging members to sign up to gambling products. The VGCCC is aware that some ...

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Texas Lottery and Houston Texans Team Up For The 15th Year On New Scratch Ticket Game & Second-Chance Drawings

August 22, 2023 | Sponsorship

AUSTIN – As the anticipation for football season builds, the Texas Lottery and the Houston Texans are collaborating for the 15th consecutive year on the Houston Texans scratch ticket game and pro...

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Jackpocket Partners with the Boston Red Sox on the Heels of Massachusetts State Launch

August 18, 2023 | Sponsorship

Jackpocket Named Digital Lottery Courier Partner of the Boston Red Sox Recently Launched in MA, Jackpocket Offers New, Secure Way for Bay Staters to Play the Lottery, Offering Free Promo to First T...

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Lotto Baden-Württemberg Extend Professional Basketball Sponsorship Until 2026

August 15, 2023 | Sponsorship

MHP RIESEN Ludwigsburg can continue to rely on one of the most loyal partners: Staatliche Toto-Lotto GmbH Baden-Württemberg will remain with the Swabians beyond the summer. Lotto Baden-Württember...

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WestLotto Extends Partnership with Regionalliga West

July 29, 2023 | Sponsorship

Munster, Germany (July 27, 2023) — WestLotto and the West German Football Association will continue to support amateur football in North Rhine-Westphalia and are extending their successful pa...

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Full Impact of Premier League Gambling Sponsorship Ban Remains to be Seen

July 24, 2023 | Sponsorship

U.K. (July 19, 2023) —  The Premier League and its 20 clubs collectively announced on Thursday (13) they will no longer have gambling sponsorship on the front of their matchday shirts follow...

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Sports Partnerships and Gambling: the ANJ Presents Guidelines and Recommendations

June 29, 2023 | Sponsorship

The sports partnership of legal gambling operators in France has increased by 20%, from 34 million euros in 2022 to 40.7 million expected in 2023. To this amount were added, in 2022, 15 million eur...

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Cricket Star Dinesh Karthik is Next to Join Forces with Win Millions Lotto to help Indian Charities

June 19, 2023 | Sponsorship

The cricketing superstar kicks off Win Millions Lotto’s star-studded cast of partners – with fans given the chance to win life-changing money London, Mumbai (June 14, 2023) — Cricket ent...

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FUN88’S Ongoing Newcastle United Partnership Evolves as Its Official Asian Betting Partner

June 8, 2023 | Sponsorship

United Kingdom (June 77, 2023) – FUN88 has redefined its association with English Premier League (EPL) football club Newcastle United as its Official Betting Partner for Asia, as a six-year long ...

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Hoosier Lottery Player Could Win NASCAR Powerball® Playoff

May 29, 2023 | Sponsorship

The grand prize winner will win $1 million at NASCAR Cup Series Championship Weekend INDIANAPOLIS (May 26, 2023) – Powerball® and NASCAR® have partnered to launch a new national promotion. The...

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The Need for Speed: Continent 8 Technologies Teams Up with TT Legend Conor Cummins

May 25, 2023 | Sponsorship

Isle of Man-based global infrastructure provider to sponsor local rider for the rest of the race season including the upcoming TT Isle of Man (May 24, 2023) – Continent 8 Technologies, the award...

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Technological Advances Have Driven an Evolution in Sports Sponsorship Agreements

May 4, 2023 | Sponsorship

UNITED KINGDOM (May 1, 2023) — Technological advances and changes prompted by COVID-19 have driven an evolution in sports sponsorship agreements, from traditional advertising to a digital-he...

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Premier League Statement on Gambling Sponsorship

April 27, 2023 | Sponsorship

Clubs agree to withdraw gambling sponsorship from the front of their matchday shirts, the first UK sports league to do so United Kingdom (April 13, 2023) — Premier League clubs have today ...

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Premier League Clubs Agree to Withdraw Front of Shirt Gambling Sponsorship

April 19, 2023 | Sponsorship Subscriber Only

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A Useful Guide for Sponsorship Arrangements for Future Seasons

April 17, 2023 | Sponsorship Subscriber Only

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Incentive Games Team Up with bet365 to Launch $10 Million ‘Mega March Bracket Challenge’

March 20, 2023 | Sponsorship

(March 16, 2023) — Incentive Games, the games industry’s leading free-to-play developer, has once again teamed up with bet365 – to launch an astonishing $10 million jackpot for the 2023 N...

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Allwyn Group Announces Three-Year Global Partnership with the Wings for Life World Run

February 28, 2023 | Sponsorship

LUCERNE, Switzerland (February 27, 2023) – Allwyn AG (“Allwyn”), Europe’s leading lottery operator, today announces a three-year global partnership with the Wings for Life World Run, an ann...

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