Leading Lottery Operator Allwyn Comes to North America

Camelot Illinois Unveils New Name Under Allwyn Umbrella

CHICAGO, October 2, 2023 – Camelot Illinois today announced it is renaming to Allwyn North America, following the acquisition of the Camelot Lottery Solutions group of companies by Swiss-based Allwyn AG earlier this year.

Allwyn is a leading multi-national lottery operator with a strong industry presence in Europe, and a growing presence in North America. Allwyn plans further investment in the North American market and has already made Chicago its homebase to launch further business development.

“We remain committed to serving our customers, engaging players and growing lottery revenue to benefit the communities they serve,” said Allwyn North America Chief Executive, Wayne Pickup. “As the private manager of the Illinois Lottery, we work closely with the Department of Lottery to drive responsible and sustainable growth to maximize revenue for the State of Illinois. Utilizing the resources, expertise and talent across the Allwyn group will only strengthen the results we help our customers achieve.”

Allwyn’s primary focus is helping lotteries raise funding for good causes and the communities they serve, by driving innovation, digitisation, customer insights, efficiency, and player safety.

“Allwyn’s goal is to build better lotteries and help them raise more for good causes, through innovation, technology, efficiency and safety in our quest for enhanced player engagement. We are passionate about the lottery business, delivering value to our customers, and growing lottery returns to communities,” said Robert Chvatal, Group CEO of Allwyn.

About Allwyn North America
Allwyn North America is a full service lottery operator, supplier and business partner to North American lotteries. We make play better for all with innovative lottery technology and services, engaging content, and tried-and-tested playbooks that responsibly grow lotteries’ playerbase, revenue and returns to good causes over time. As the private manager of the Illinois Lottery, we work in partnership with the Department of Lottery to operate a modern lottery that benefits the people of Illinois.  For more information see: www.Allwyn-NorthAmerica.com

SOURCE: Allwyn North America.