BELGIUM (January 27, 2024) — Belgium’s new laws regarding gambling already came into force last summer, but the federal parliament has now approved an even stricter form of the legislation. The age limit for any kind of gambling will now be 21 and there is a total ban on all forms of gambling advertising – online and offline. The legislation is meant to tackle the growing number of gambling addicts in the country.
According to Flemish public broadcaster VRT NWS the most controversial part of the new legislation is the ban on advertising, which brings in much-needed revenue to websites, print publications and sports stadiums. Not only must gambling logos disappear from sports uniforms, the display advertising will no longer be allowed on stadium walls. Stadiums have four years to phase out gambling advertising – time meant to find other forms of advertising to compensate for the losses.