GRID powers BETER New Esports Services
BERLIN, Germany (February 15, 2023) – GRID, game data platform, and betting content and gaming solutions provider BETER, is looking to bring to BETER esports portfolio more official data-powered solutions.
GRID provides BETER with official data feeds from the GRID Platform to power BETER’s product offering. Now, as a result of a multi-year agreement, on top of GRID data services, BETER will benefit from new modeling capabilities introduced by GRID and the expansion of the content offering. BETER’s clients will benefit from the introduction of new titles on the platform including VALORANT, the FPS title quickly gaining popularity among the betting audience in recent months.
Evgeniy Bekker, Esports General Manager at BETER commented: “Ensuring we have access to official data feeds within our esports portfolio is of the greatest importance, which is why we are extremely pleased with this new holistic approach to our partnership with GRID.
“Clients trust us to bring them the most comprehensive esports solution on the market and working alongside GRID further bolsters our position within the betting industry for paving the way in esports development with integrity.”
BETER is a European-based betting solutions provider that offers a next-generation betting experience for gaming, sports, and esports fans. BETER is partnered with some of the biggest names in the betting industry including Bet365 and Parimatch – the latter being a mutual partner of the Champion of Champions Tour, CS:GO global tournament commissioned by GRID.
“GRID and BETER are aligned in the understanding that secure, quality data can truly open the doors for innovation and growth within the betting space. We are looking forward to bringing even more value to the industry with the team at BETER and to creating the best possible experience for its users powered by GRID Data.” – Mikael Westerling, Chief Sales Officer at GRID.
About BETER
BETER is the industry’s leading provider of next-gen betting content and data. The company’s products are designed with the new generation of players in mind, all delivered to boost engagement, retention, and operator revenue. BETER’s verticals span BETER Esports, BETER Sports, BETER Live, and BETER Gaming.
About GRID
GRID is a B2B software company operating in the video games industry where it provides game data infrastructure and asset distribution to game rights holders.
On the GRID Data Platform, the right holders can manage their game data and publish it to the desired user groups through the GRID Portals. GRID offers a variety of portals including the ones for communities, professional players, and enterprise clients with over 350+ integrated data customers ranging from media, and betting to players coaching on the platform.
Since 2018 GRID has been a trusted partner of over 90 rights holders including Riot Games (VALORANT), KRAFTON (PUBG) or PGL (Dota 2 The International, DPC, CS:GO Majors).
GRID is headquartered in Berlin with offices in Poland, Sweden, and China and a global team of over 90 employees worldwide.
Find out more at www.grid.gg
SOURCE: BETER.
