Advertising
Gambling-Related Signage to Go in NSW by September
SYDNEY, NSW, Australia (May 19, 2023) — The NSW Government is taking action to deliver on a key election commitment to reduce problem gambling, by moving to ban external signage (e.g. VIP Lou...
Betting Giant Tabcorp Emerges as Key Player in Melbourne Cup Broadcast Rights Negotiations
AUSTRALIA (May 19, 2023) — Tabcorp is vying to secure the broadcast rights to the renowned Melbourne Cup Carnival, in a deal that could be valued at around $100 million over a span of five ye...
Pressure Builds for Ban on Gambling Ads During Sporting Matches
The Leader of the Opposition has proposed betting advertising be restricted but Prime Minister says review into the issue is under way AUSTRALIA (May 15, 2023) — The prime minister, Anthony A...
The Ontario Gaming Commission Has Proposed a Ban on High-Profile Influencers
ONTARIO (May 14, 2023) — As Ontario’s gambling regulator ponders a ban on celebrities like Leaf’s star Auston Matthews in internet gaming ads, the Canadian Mental Health Association ...
Advertising for (Online) Gambling in Germany – Current Developments
Munich, Germany (May 2023) — The State Treaty on Gaming 2021 represents a paradigm shift in terms of regulating advertising for games of chance and has abolished the general ban on advertis...
Technological Advances Have Driven an Evolution in Sports Sponsorship Agreements
UNITED KINGDOM (May 1, 2023) — Technological advances and changes prompted by COVID-19 have driven an evolution in sports sponsorship agreements, from traditional advertising to a digital-he...
CAP Provides Guidance on How to Ensure Your “Free Trial” Advertising Sticks to the Rules
LONDON, U.K. (April 26, 2023) — Subscription services have become a common part of modern life and in recent years, the subscription market has seen huge growth, in part accelerated by lock...
ASA Research into the Exposure of Youngsters to Gambling Advertisements
U.K. (April 29, 2023) — Operators and affiliates are committed to protecting youngsters from gambling advertising exposure, says Pavlos Sideris, director of Double Up Media, the publishing co...
Danish Gambling Update Limitations on Advertising and B2B Licensing
DENMARK (April 20, 2023) — Interesting things are happening in Denmark, Finland and Sweden. Our Nordic Gambling team looks back at what has happened in 2022 and gazes into the crystal ball to...
Premier League Statement on Gambling Sponsorship
Clubs agree to withdraw gambling sponsorship from the front of their matchday shirts, the first UK sports league to do so United Kingdom (April 13, 2023) — Premier League clubs have today ...
New Jersey Attorney General Announces New Multi-Faceted Efforts to Curb Problem Gambling
Responsible Gaming Coordinator Position Established, New Standards for Gambling Ads, and Easier Self-Exclusion Access for Patrons ATLANTIC CITY (April 21, 2023) — Attorney General Matthew J. ...
New Rulings on the ‘Strong Appeal’ Test for Gambling Ads Featuring Sports Personalities
UNITED KINGDOM (April 20, 2023) — The ASA has published a further ruling to illustrate when sports personalities in gambling advertisements may have ‘strong appeal’ to under-18s Mediawrit...
Ontario Proposes Ban on Using Athletes and Celebrities in iGaming Advertising
ONTARIO, Canada (April 18, 2023) Key Takeaways AGCO proposes banning the use of athletes and celebrities from internet gambling advertising and marketing in Ontario. Comments can be submitted to AG...
Dutch Gaming Authority Fines Betent for Advertising Aimed at Young Adults
THE HAGUE (April 19, 2023) — The Gaming Authority (Ksa) has imposed a fine of 400,000 euros on gambling provider Betent. Betent was fined because it targeted young adults (18-24 years) with a...
Netherlands to Ban Many Ads for Online Gambling Services Starting July 1
AMSTERDAM, Netherlands (April 19, 2023) — The Dutch Cabinet has announced plans to ban all advertising for online gambling services if they do not specifically target people who are legally a...
Kayo Breaches Gambling Advertising Rules
AUSTRALIA (April 19, 2023) — The Australian Communications and Media Authority (ACMA) has found sports streaming service Kayo contravened gambling advertising rules by showing gambling advert...
ASA Rules that a Paid-for Facebook ad for BetVictor was Irresponsible and Breached the Code
LONDON, U.K. (April 19, 2023) Ad description A paid-for Facebook ad for BetVictor, seen in January 2023, featured an image of Jordi Alba and Sergio Busquets playing for FC Barcelona. Above the imag...
AGCO Proposing a Change to Internet Gambling Advertising Standards
ONTARIO, Canada (April 13, 2023) — At the one-year anniversary of Ontario’s regulated internet gaming (igaming) market, the Alcohol and Gaming Commission of Ontario (AGCO) is proposing a ch...