Advertising
ASA Rulings Give Context to ‘Strong Appeal’ Test for Gambling Ads Featuring Sports Personalities
UNITED KINGDOM (February 9, 2023) — Two ASA rulings have been published which provide some helpful context to the CAP Code and BCAP Code rule that gambling ads must not be likely to be of st...
Communications and Media Authority Blocks Illegal Offshore Gambling Websites
SYDNEY, Australia (February 8, 2023) — The ACMA has requested that Australian internet service providers block more illegal offshore gambling websites after investigations found 6 services to...
ASA rules on Two Paddy Power TV Ads
LONDON, U.K. (February 8, 2023) — On February 8, the ASA published its rulings on two TV ads for Paddy Power. The ASA held that the two ads, which were both screened on TV, were not deemed by...
TAB Wagers Cowboys Partnership is a Winning Bet
Queensland (February 6, 2023) — Australia’s largest online racing and sports betting brand TAB is now a platinum partner of the North Queensland Toyota Cowboys. In a multi-year partnership,...
Westlotto Presents Regionalliga West
Münster, Germany (February 1, 2023) — Strong partners for the Regionalliga West: WestLotto and the West German Football Association signed a cooperation agreement to promote the highest ama...
The Review Board Condemns Keno and Lotto in TV4 – the Programs Are Advertising
The board of review judges that TV4’s broadcasts of the Keno and Lotto draws is advertising. The programs, therefore, contravene the regulation on advertisement signature. Stockholm, Sweden (...
BOS Welcomes the Review Board’s Decision: The Keno and Lotto Draws on TV are Advertising
SWEDEN (January 30, 2023) — The Keno and Lotto draws on TV4 has, following a report from the Online Gaming Industry Association (BOS), been rejected by the Review Board. The board agrees with...
Dutch Gaming Authority Has Fined JOI Gaming Ltd for Advertising Aimed at Young Adults
THE HAGUE, Netherlands (January 25, 2023) — The Gaming Authority (Ksa) has fined JOI Gaming €400,000 for violating the prohibition to target advertising at young adults. The Ksa has establi...
Loterie Romande Launches Commercials Targeting Excessive Gambling
Lausanne (January 23, 2023) — Loterie Romande is launching a prevention campaign aimed at promoting responsible gambling by putting an emphasis on its recreational role. The campaign consist...
Italy’s Communications Authority Fines Meta (Facebook) 750,000 Euros for Violating the Ban for Advertising on Games
ITALY (January 13, 2023) — The Communications Authority has imposed a significant fine against Meta (Facebook) for violating the rules on the prohibition of gambling advertising. “The B...
ASA Ruling Against Ladbrokes Highlights Social Media Risks for Gambling Brands’ Ad Campaigns
U.K. (January 6, 2023) — The UK Advertising Standards Authority’s (ASA) recent ruling against gambling brand Ladbrokes and its operator LC International Ltd over a marketing tweet signals ...
Government’s Move to Curb Ads Promoting Online Betting
New Delhi, India (January 2, 2022) — In a clear move to curb the negative effects of betting in online gaming in India, the government, under the new online gaming policy, has prohibited bett...
Advertising Standards Authority Upholds Complaint Promoting Tweet for Ladbrokes
LONDON, U.K. (December 21, 2022) — A promoted tweet for Ladbrokes, seen in October 2022, featured the text “Can these big summer signings make the question marks over their performances...
Gambling Adverts Can be Harmful, but Reduction Will Have Minor Effect -Responsible Gaming Foundation
MALTA (December 11, 2022) — Gambling adverts “most definitely” make it difficult for gambling addicts to quit, but reducing them will not have a major effect, the general manager ...
Lottery Firm Wanted Details of Ad Budget Cut from PAC Report
IRELAND (December 9, 2022) — Local media outlets report Premier Lotteries Ireland (Irish Lottery) wanted to remove references to how much-unclaimed prize money it spent on marketing from a re...
